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Spring/Summer 2003 Volume XIII, Issue I $4,00 a ama THE PUBLIC FORUM FOR DESIGN IN ALABAMA , ------ .- .--' ' DesignAlabama Inc. Board of Directors: Cathryn Campbeif Gerachis, Chair Goodwyn, Mifls and Cawood fnc, Montgomery Nancy Mims Hartsfield, Vice Chair Auburn University, Professor Emeritus Montgomery Elizabeth Ann Brown, Secretary Alabama HistOrical Commission Montgomery Charles Callans, Treasurer Birmingham Realty Birmingham Arneife Adcock Central Alabama Electric Cooperative Prattville Joseph R. Donofro Donofro & Associates Amiitects Inc. Dothan Janet Driscoll Driscoff Design Montgomery Micbelle Gilliam City of Decatur Planning Department Decatur 80 Grisham Brookmant Realty Birmingham Debra Hood Greenville Tin Man Lau Auburn University Auburn Robert Martin Southern Progress Corp. Birmingham Kenneth M. Penuel Southern Company Services Inc., Retired Birmingham Debbie Quinn Fairhope City Council Fairhope Kay F. Roney Wallace Gommuni/y Gollege Dothan Larry Watts Birmingham Regional Planning Commission Birmingham Karen H. Seale, Executive Director Philip A. Morris, Director Emeritus Volume XIII, Issue I Cover: Industrial parks benefit from designers' creative input. Letter.ftxml, the Director "Produce great pumpkins, the pies will follow later. " - Author unknown In my search of quotations for the back cover of the journal, I came across this clever little saying, and it struck me as a perfect illustration for this issue's feature on the impact that design makes in planningfor industrial development. Then, as I read it again, I realized that it not only sums up the topic of this one issue, but also the purpose of the journal and, infact, the mission of Design Alabama at large. By sowing seeds of public awareness for the design arts, we are producingfruitful and informed thinking on areas that directly affect both the economic well-being and the quality of the life in our state. It is an effort that is yielding some pretty terrific pies. Such a fine crop takes many hands to produce, and the board of directors and I would like to thank those who support us as financial sponsors of our organization, contributors to the publication and active participants in our programming. Your dedication is the key to our current and continued success. As I write this letter, I am preparing to turn over the reins to a new executive director and making final plans for my family'S cross-country move. I take with me a greater understanding of the difference that design makes for our communities and the hope that the seeds I have sown in the development of new programming for DesignAlabama will bear great pumpkins. With best regards, Karen H. Seale Editor: Karen Seale Managing Editor: Tomie Dugas Art Director: Nancy Hartsfield Associate Art Director: Ross Heck Assistant Art Directors: Kelly Bryant, Tomie Dugas, Dana Gay Samantha Lawrie, Wei Wang Contributing Writers: Jessica Armstrong, Elizabeth Via Brown, Tomie Dugas, Philip MorriS, Karen Seale This publication is made possible through funding by the following contributors: Alabama Architectural Foundation Alabama Council AlA Alabama State Council on the Arts Graham Foundation Nimrod Long & Associates Sherlock, Smith & Adams The Architects Group The Home Depot A special thanks to Philip Mo"is for his ongOing assistance and advice with this publication. Submission Information DesignAlabama encourages submissions from its readers. Articles about work from all design disciplines are requested, as well as copy related to historic preservation. Please submit copy along with visuals (photos, slides, drawings, etc.) to DesignAlabama Inc., P.O. Box 241263, Montgomery, AL 36124. Ilems for Project News and Details of Interest should include a paragraph summary detailing the nature of the p;oject, the design firm, principals and associates involved and any other details that may be of interest such as unusual or special design features, completion date, approximate cost, square footage, etc. Also inClude the name, address and phone and fax number oi the client and an individual whom we may contact for further information. Direct inquiries to (334) 353- 5081 or mail to: designalabama@arts.stale.al.us. Past journal issues are available for $6.00 including postage and handling. Contact DesignAlabama at the above numbers for availability information and to order. © 2003 DesignAlabama Inc. ISSN#1090·0918 This issue of DesignAlabama was designed and produced on Macintosh Computers utilizing Quark.XPress 4.1. Proofs were printed on a HP 4000N and final output on a Compugraphic 9400. Revamping the old to inspire the new. p7 DesignAlabama is a publication of DesignAlabama Inc. Reader comments and submission of articles and ideas for future issues are encouraged. Desi nAI abama CONTENTS Preserving the glimmer of Alabama's neon heritage. p.10 FEATURES "DESIGNING FOR INDUSTRY" RAISING THE BAR ON INDUSTRIAL PARKS. -,,~~-- .. _._---- LAKESHORE CROSSINGS JEFFMET ....•....................... OPELIKA GADSDEN .................. 1·20 CORRIDOR ARTICLES DESIGNING SPACES DEPARTMENTS ProjectANews Work of statewide significance. - .-.. ,,------- Historical'i'Perspectives A sign of the times, Design_Makes A Difference WorkPlay. Designer@?Profile Traffic engineer Darryl Skipper. DesignAlabamatUpdate Projects and progress. -----._-------------.".-_._-- - -- --_. __ .------ Details+Of Interest Noteworthy observations. Injecting design into industrial park development. p13 13 14 ..���....•....................... 16 . ......•.•............. - •...... 18 19 20 7 4 10 22 25 27 29 Merging art into the city's day/nightlife. p.22 ProjectANews Project News is a regular feature of OesignAlabama and provides an opportunity to keep up-to-date on design projects that have an impact on our communities. Uberty Bell Garden Dedication (top) and Pettus Randal! Miniature Museum TSUID Library (top) and Interior Rotunda DesignAiabama 4 As the scope of The American Village in Montevallo has evolved, its master plan has been revised and expanded by Blondheim & Mixon inc. Architects of Eufaula. The education center. dedicated in 1999, was developed to teach and inspire students in American history and civics. There students participate in colonial American government and economics in historically inspired buildings and rooms that evoke important historical settings. Mike Hamrick, project architect, designed the original master plan drafted in the mid-'90s, the recent revision and all village buildings. Added to the master plan are the President's House, cabinet buildings, trade building, Uberty Beli Garden and Federal Hall Annex. The President's House is patterned after George Washington's home in Philadelphia - the first White House, The Federal Hall Annex is inspired by the Washington Magazine in D,C, and will house the legislative chambers. The house and senate chambers are based on those in the Jefferson Capitol in Richmond, Va., with the Evan Terry Associates has designed a gymnasium for Epic School, located in the historic Glen Iris neighborhood in Birmingham on the outskirts of the UAB campus. The 6,500-square-foot, freestanding building architecturally complements the existing school through use of similar building materials including aluminum wall panels and scored concrete block. The arched roof forms contrast with the predominantly horizontal lines of the existing building. Softly filtered light through translucent wall panels illuminates the interior. Included in the building are the gymnasium, entry foyer, restrooms, office space and storage. Jeff Fowler, AlA, was project architect on the facility which opened spring 2003. rotunda a replica of the Federal edifice featuring 13 columns Epic School Gym around a center point. Among the most recently completed projects are the Colonial Chapel, Pettus Randall Miniature Museum and Uberty Bell Garden. The chapel, reminiscent of the Brewton Parish Church, is owned and built by a separate entity, symbolic of the importance of the separation of church and state in America, The Pettus Randall Miniature Museum is typical of colonial structures on the Eastern Seaboard and houses American history exhibits in an East Room setting. The Liberty Bell Garden was designed by Nimrod Long & Associates in the form of the Union Jack flag. The centerpiece is a replica of the Liberty Bell cast by Robert Shure of Skylight Studios in Woburn, Mass., from a mold of the original by Caproni Studios. Consultants on The American Village project are Joel Eliason, landscape architect with Nimrod Long & Associates of Birmingham, and Rebecca Hatcher and Ruth Means, interior designers with Hatcher Design of Birmingham. A Barganier Davis Sims Architects Associated of Montgomery recently completed the new Library and Technology Building on the Troy State University campus in Dothan. The 54,OOO-square-foot, two-story brick multipurpose buiiding houses the university library, computer labs, Sony Lecture Hall, a gallery for rotating art exhibits, grand conference room and the president's suite. The updated traditional exterior was influenced by the historic Bibb Graves Hall (1929) located on the main campus in Troy, The building was sited with the two existing buildings to form a "U" enclosing a cultural campus green. It was further enhanced with the addition of a large central fountain surrounded by a formal rose garden and connected to the parking and existing buildings. Further design elements include student pedestrian walkways and generous landscaping, all of which are part of the overall master plan for the campus. The building now serves as the showpiece of the TSU/Dothan campus and cornerstone to its masterplanned design. The University of South Alabama Library renovation and addition by iAG/The Architects Group Inc. of Mobile will provide an additional 53,000 square feet, expanding the facility to 120,000 square feet. Under construction on the north side of the library, the addition will complement the existing architecture, while establishing a progressive identity of its own. The design provides better access and a clearly defined entry through the glass wall atrium connecting the existing and new building. A dramatic and distinctive glass fa~ade will provide open views to the natural campus landscape from the inside, as well as a theatre of academic activity from the street. The four-story addition will include a high tech Center for Teaching and Learning and a state-of-the-art, multi-purpose auditorium. USA Library Renovation/Addition .... Davis Architects of Birmingham recently completed a master plan for SL Thomas the Apostle Catholic Church in Montevallo. The master plan for the church's 25-acre campus includes a new 1 ,200-seat sanctuary, family life center, gymnasium, schoo! and child development center. The design of the project is contemporary and takes advantage of the site's natural wooded setting in the design of the main worship space, as well as other areas of the complex, Phase one work is expected to be under construction this fall and consists of a new interim worship space seating 800 parishioners and an eight classroom educational facility. The national headquarters for the Children's Advocacy Center is a 40,000-square-foot facility located in Huntsville, just off the historic district of Old Town along a busy · thoroughfare. The concept was to : provide small-scale buildings sensitive to the neighborhood : with an interior courtyard accessed only through secure , entry points in each building. JH Partners Architecture : and Interiors of Huntsville created a campus of buildings : with individual distinguishing characteristics for each : department. The brick and manufactured stone structures · feature different colors and columns representing an abstract of the people who work there. Details reflect traditional Old Town with brackets, divided light windows, sloping roofs I and iron fencing. : The Children's Building is designed to create a warm, : residential feeling with beaded board wainscoting, drywall ceilings, bulletin boards to display artwork, wood flooring and painted ceramic tiles lining the halls created by children : during the spring Panoply of Arts Festival. Tucked away : nearby, a therapy garden invites children to sit and talk to , their counselors without interruption. Landscape architect was Reece, Hoopes & Fincher Inc. of Birmingham. In the Team and the Administration interiors, similar images ; are carried throughout using different colors and scale. The : only two-story structure, the Administration Building faces · the interstate on the most visible part of the site, signaling its importance as the first stop. The entrance features four large blue columns depicting people. The lobby, a semicircular space, introduces the colors and features of the : entire project. On the second level, a custom-designed iron , handrail sports colortul glass insets of children. The last building is a renovation of an old Armory/civic gymnasium. The wood gym floor has been retained and the high barrelvault roof exposed with trusses. Used for national program training, the building will house a mock courtroom, auditorium and meeting spaces. National Chifdren's Advocacy Center Interior National Children's Advocacy Center Garver Engineers recently designed improvements for the terminal front of the Huntsville International Airport. The new front was designed to blend with and complernent the existing terrninal and parking facility. The Huntsville firm's goal was to design a facility that would meet security requirements, be aesthetically pleasing, and provide a safe and functional env'lronment for patrons of the airport. The new terminal front includes short-terrn covered parking, allowing visitors to park under a weather-protected canopy to load and unload their vehicles and walk safely to the terrninal. Loading and unloading of vehicles in this area is limited to 10 rninutes, which is monitored by a new automated systern. This system displays each vehicle's remaining time on a large display above each parking stall. Garver Engineers also designed speed humps to encourage a lower speed through the area and colored concrete to delineate crosswalks, thereby enhancing pedestrian safety. This improvement to the Huntsville International Airport will effectively control traffic and protect pedestrians while maintaining a high level of airport security, without taking away from the natural beauty of the surrounding area and existing terminal. Construction is scheduled to be completed by June 30, 2003. Huntsville International Airport Nimrod Long & Associates is responsible for the landscape design master plan of Auburn University's Jule Collins Smith Museurn of Fine Art. Overlooking a 3-acre lake, the facility commands the most prominent location on the museum campus. The entry drive affords a grand view of the building while sweeping around the lake to the drop-off area. Visitors are greeted at the museum building by a formal garden, which faces an historic crop rotation field. A reflecting pool links the vehicular drop-off to the building entrance. Positioned at the end of the pool, a sculpture by Jean Woodham reflects its elegant form in the water. Flanking each side of the granite entry walk is a dramatic series of outdoor garden rooms. Panels of lawn surrounded by gravel walks and perennials lead to "secret gardens" with quiet fountains and sitting areas amid displays of ferns, hydrangeas, irises and other ornarnentals. Strategically placed sculptures beckon visitors to enter distant gardens. In addition to the formal gardens, a walking path circles the landscaped grounds and lake. JCSM Entrance (top) and Garden .... Sherlock, Smith & Adams is overseeing construction in the renovation of historic downtown Thornasville. Selected in 1997 to help create a "vision" for renovating the downtown area, the Montgomery firrn, working with city officials, developed a comprehensive master plan for streetscape improvernents. SS&A was responsible for construction documents that included: renovation of historic elevated walks, new concrete : walks with decorative paving, new landscaping, street furnishings, decorative lighting and storm-water systern upgrades. As a means of "killing two birds with one stone," officials decided to upgrade the city's existing utilities prior to, and in conjunction with, the streetscape irnprovements. Thomasvifle Urban Core Revitalization Plan 5 Volume XIII, No.1 Fourth-year students in an Auburn University industrial design class have redesigned the Weeks Bay Interpretive Center in Baldwin County. The project • started spring 2002 wiih proposals of five different style approaches for redesigning the interior of the NOAHaftiiiated facility. After viewing the models and drawings, officials armed with grant money asked if the students could construct their proposals. In a combination of bayou and contemporary styles, the students under Professor Rich Britnell transformed the walls using cypress and board and batten. Exhibit cases were fabricated for habitat models, specimen collections and a diorama. A welcome wail features an environmental scene with taxidermy, a topo map and artifacts. The intro wall conveys basic information on NOAH and includes flat screen computers. Students rewrote the display text and communicated it visually through graphics on 2' x 4' back-lit panels. With ihe redesign of the aquarium room this summer, the projeci will be completed. The year-long construction phase, which will cost approximately $100,000 could have run between $350,000 - $500,000 if constructed commercially. Estuaries Weeks Bay Exhibit Wall (lop) and Texl Panel DesignA!abama 6 Students Assembling Display Case The Project for Public Spaces inc. has released its master plan for revitalizing downtown Mobile. The 87- page Public Space Action Plan for Downtown defined the project's goals, explained techniques for action and laid out a plan for permanent changes to produce a positive long-term effect on the growth and physical attraction of the core area. The document presented by Fred Kent and Kathy Madden, principals of the New York-based firm, included suggestions for improving the key green spaces of Bienville Square, Cathedral Square and Cooper Riverside Park. Four gateways were identified and improvements to major thoroughfares - Dauphin, Government and Water streets - were addressed. To create pedestrian-friendly streets, traffic calming techniques were introduced, as well as recommendations for changing some one-way streets to !!No-way. A publ ic market space was suggested for Conti Street, and details such as plantings were presented. The report can be viewed on Main Street Mobile's Web site at www.mainstreetmobile.org. In February 2003, Auburn citizens attended a forum led by planner Darryl Meyer of KPS Group to identify and discuss the best and worst aspects of their hometown. The City of Auburn retained the Birmingham-based firm to evaluate the city and develop a strategic development concept. The purpose of the meeting was to encourage more assets, reduce liabilities and keep the town's "sacred cows." Taking a cue from the university's "campus as a village" concept drafted in a report by the International Design and Entertainment Associates (IDEA) in 2001, the Auburn Village Centers Strategic Development Concept encourages development of compact centers that focus and complement the surrounding neighborhoods. Rather than continuing single-use retail sprawl along the major corridors, Auburn will focus development on a compact pattern of village and neighborhood centers supported by adjacent residential neighborhoods. In turn, these centers will be supported by gateway and commercial centers, community commercial centers and existing commercial corridors. Rodney Davidson of Dogstar Design in Birmingham created the official logo for this year's celebration of the Grammy Awards. The whirlwind project - just two weeks from start to completion - resulted in a strong mark for the event, held February 23rd in New York City. The mark had to accommodate the main Grammy logo used every year, as wei! as speak to all types of music. The acoustic guitar was featured because of its roots in ancient music and its place among the evolved modern instruments. The illuminated skyline suggested the anticipation and celebration surrounding the event. Art director for the Grammys, Rikki Poulos of Rikki Poulos Design, who liked the simpliCity of the mark, noted, "Rodney produces very clean, enduring design. There is a beautiful flow to his work. His color palette is basic and also very easy to work into other applications" Davidson has created marks for clients such as Coca-Cola, Oracle, Royal Caribbean, Delta Airlines, Nissan, WilliamsSonoma, Columbia University and Cigar Aficionado. ... MindVolt of Athens designed a fund raising brochure and postcards for the restoration of Delano Park in Decatur. The design firm captured the grandeur and historical value of the park in the pieces despite the limited budget of their client, the Friends of Delano Park. Ink was restricted to !!No colors black and Pantone 458 (a light mustard color with a hint of green). The color palette gives the brochure not only an historically prominent look, but also a contemporary feel to match the clean lines of the design. For budget purposes, MindVolt also handled the photography. Says principal Sloane McWhorter, "Since the park is in need of restoration, we chose to intimately photograph different elements of the park, such as the trees and architectural features. This way we could show the beauty of the park without highlighting too many of its hardships. With all of this in mind, we created a piece that will sell the grandeur and importance of the park, what it was and what it could be again." ... Delano Park Brochure and Postcards . • . NEW SPACES THAT OFFER • • • by Karen H. Seale Desiring a more open and team-oriented setting, a growing number of design firms are stepping out of the traditionally structured office and into some unlikely locations. Retired factory buildings and warehouses, old storefronts and even postwar gas stations with their large undefined areas, solid wood or cement flooring and regulated window spacing are being revamped as exciting new spaces that offer both practicality and inspiration to their occupants . • One fine example of this is the recently completed office of Williams-Blackstock Architects Inc. in Birmingham. Located on the second floor of a warehouse that pre;iously sheltered parts for the automotive industry, the contemporary, functional space designed by the the firm maintains respect for the integrity and history of the building itself. "While the existing structure is not architecturally elaborate, the building is a good example of warehouse development in this area occurring in the 1920s," explains one of the firm's principals, Joel Blackstock. Prior to its conversion into offices/or WilliamsBlackstock Architects Inc., this building's interior rriflects its past occupation as a warehouse for the automotive industry. Allhough architectural!y modest. the bUilding is a good example of 1920s warehouse structures . BOTH PRACTICALITY ANO INSPIRATION ... The converted interior affords the designers all excitillg new workspace wbite still retaining the spirit of the building's past through e.tposed brick walls and concrete cei1fllgjoists. 7 Volume XIII. No. I This breathtaking view of Birmingbam's skyline, which Cim be seen from the informal meeting area, is a constant SOurce of impiration for tbe designers. A deceptively unassuming building from the street, the wellbuilt structure has many optimal design features that the firm found attractive including load-bearing brick walls, boardformed concrete floors and steel-cased windows. An added plus is the building's location, which affords a panoramic view of the downtown skyline and the historic railroad district. Combining the firm's need for an efficient workspace with a celebration of the building's past, the design for the office interior leaves the existing brick walls and concrete ceilings exposed. The electrical and mechanical systems have been relocated under a raised floor. Not only does this eliminate the clutter of ductwork and electrical conduit in the ceiling, but it also allows for flexibility in the placement of furniture, as the electrical and telephone systems can be pulled to any desk or equipment location in the office. Keeping with this concept of flexibility and to encourage interactivity among the staff, the firm has chosen to furnish its entire workspace v·lith movable furnishings. From drawing tables to conference tables, every piece of furniture is on wheels or casters. Custom-designed and fabricated steel shelving units on casters provide storage and double as tackboard space for drawings and sketches to promote input and feedback. "The layout is organic and can be moved to team workers together or shrink the space as needed," states Blackstock. "Areas for teaming, group meeting and locations for sharing knowledge and information support a work ethic of collaboration and are integral to the education, innovation and success of our company." The open floor plan also incorporates informal areas like the cafe-style break area for relaxation and less structured \vork, as well as a more formal meeting and presentation area directly off the lobby. Overall, it is a combination of areas that Blackstock feels effectively channels the firm's resources "\"ith the ability to interact, communicate and influence virtually all aspects of our business by utilizing a workplace that supports the individual, as well as the entire company." An enclosed conference room located directly Reflecting the firm's desire for an open and flexible workspace, all jilrniture is set on casteni or u'heels for easy transport. off the lobby (dlows some prit'ac), for more formal meetings and client presentations. "AREAS FOR TEAMING, GROUP MEETING AND LOCATIONS FOR SHARING • KNOWLEDGE AND INFORMATION SUPPORT A WORK ETHIC OF COLLABORATION AND ARE INTEGRAL TO THE EDUCATION, INNOVATION AND SUCCESS OF OUR COMPANY." included in the general U'orkspace is this cafe break area that serves as both a spotfor informal u'Ork and a place to ullwind. DesignAlabama 8 • • Once a main street storejrolll, the MindlJoit offices are noU' aji{sion o!tbeyoungjirl11s modemjlair with the buildillg:~ architectural pas!. N0!1h of Birmingham in the small town of Athens, the graphic designers at Mindvolt are enjoying a hip, new space where even the identif)ing signs for the restrooms are a little shocking. Designed by Lonnie VO\vels of Lawrence Lee VO\\'els Architect of Birmingham, their space also reflects the firm's desire for a modern, studio setting while engaging a connection with the building's past. Once a downtown storefront, the two-story, brick building offers a rectangular, open floor plan broken in half by a modern addition that incorporates the restrooms and HVAC closet. "A visit to the client's previous office revealed the firm to be a cutting-edge advertising agency," states Vowels. "Given the type of client for \vhich I was designing, I immediately knew that a standard acoustical ceiling with plain sheetrock walls would not do. In analyzing their work, I sa\v dynamic and electric graphics and color. It was decided that the space should reflect their work. In other words, they should work within their work." Drawing from this idea he developed an electrified theme for the space that played off the firm's name, These tongue-ill-cbeek bathroom signs are just one of the nWI~)' touches that reflect the energetic j)ersona!i~J' of tbe Mindliolt offices. Details like tbis arcing ceiling palle! lend a sense of flow to the space and connect the two hakes oftbe office. • Addressing the practicalities of the space, Vowels incorporated dynamic angles and curves like the arcing ceiling connector to "break the box" and connect the two halves of the office. The haphazard ductwork in the ceiling has been disguised with a series of angled acrylic panels that differ in texture and opacity to reflect the high-powered nature of the advertising business, Spotlights snake throughout, playing their curve off the panels' hard edges. In contrast with these contemporary materials and to honor the building's history, Vowels has left many of the original brick and plastered walls exposed, framing each like a piece of fine arhvork. A stylized transmission tower, which incorporates used conductor heads to complete the effect, serves as both a gateway into the studio workspace and support for the desk In the studio, fixed adjacent workstations create an environment that is conducive to both independent and team-oriented work. This open studio is balanced by more structured areas like the conference room and reception area at the front and the principals' offices at the back. Reflecting the creative energy of Mindvolt's team members, VO\vels has also added vibrant color throughout the space, as well a" clever touches like the spark plug drawer pulls, both new and used, which identify both current and dead projects stowed within the drawers. A Mindvolt client who happens to be a German stonema.'ion, provided the intricate fish-scale pattern for the stone flooring in the reception and conference rooms. Vowels explains, "This pattern alludes to the fact that a hip, cutting-edge advertising firm is like a fish out of \vater in downtown Athens, Ala," lIIII Arcbiteci RONnie Vowels embodied the creati1.'€ energy of the MilldllOft team in tbe electrifJ'illg colors and bold, contemporary lines of the main studio u:orkspace. ADDRESSING THE PRACTICALITIES OF THE SPACE, VOWELS INCORPORATED DYNAMIC ANGLES AND CURVES LIKE THE ARCING CEILING CONNECTOR TO "BREAK THE BOX" AND CONNECT THE TWO HALVES OF THE OFFICE. 9 Volume XIII, No. I Historical~Perspectives Preservi ng Ou r Historic Neon Signs DesignAlabama 10 "During the middle of the 20th century, neon signs turned North America's roadside into a luminous wonderland. The most compelling signs were figural: imaginative, cartoon drawings in light. These unforgettable depictions of exploding bowling pins, crashing cars, baton-twirling majorettes and lassoing cowboys were fodder for legend and lore." - Len Davidson, IlYintage Neon" left MOON IVINX LODGE, ,\LBERTA cm Once a common sight along Alabama's highways, brightly lit signs Ilke tbis one for the Moon W'lnx Lodge have become an endangered species. far left 16Tf1 STREETBAPTlST CHURCH, BIRMINGHAM This sign for the 16th Street Baptist Church remains a cherished beacon of hope for Binningham residents. left and above, HUNTER FURNITURE, BIRMINGHAM WHEATEN PRINTING, BIRMINGHAM On main streets across the state. local businesses frequently enlightened their customers with signs like these. Once recognized landmarks for weary travelers seeking a hot meal or a good night's rest, many of Alabama's historic neon signs have been lost due to neglect or willful destruction_ Others are still standing, but are in desperate need of repair, Since their appearance on the 2002 Places in Peril list published annually by the Alabama Historical Commission and the Alabama Preservation Alliance (APA) to highlight significant endangered historic Sites, it is an issue that has unexpectedly become a hot topic "The state boasts a few remaining historic neon signs, such as the Moon Winx Lodge in Alberta City, but the lights have gone out for good on a startling number of others all over the state," comments Chip Deshields, executive director of the Alabama Preservation Alliance, "As the result of this listing, the APA received overwhelming response from the public We love our history in Alabama, and neon signs are part of that history_ A year after our listing, the APA office continues to receive calls and e-mails from concerned citizens who want to save historic neon signs in their community." below, "ICDONALDS·, HUNTSVILLE During the forties and fifties, neon was a popular form of signage with national businesses from car dealerships to restaurants. Today, signs like thiS one for McDonald's are a rare find. left BIG BOB GIBSON BAR-B-Q, DECATUR The dancing pig at Big Bob Gibson's is still an inviting sight to hungry travelers. First developed by French inventor Georges Claude in 1910, neon signs did not become popular in the United States until the late 1920s, For the next two decades, neon was considered the perfect medium to convey the assertive vitality of the American consumer and was used widely from signs for national chains like McDonaldss to advertising for the local hoteL By the late 1950s, however, the brilliant status of the neon sign had drastically diminished, Along with the development of new and sleeker lighting techniques like fluorescent, the rising cost of production and a decline in available craftsmen led to much of neon's decreased appeaL Robb Pittman of Scott Services Co, calls it "a lost art," His is one of the few companies left in Alabama with neon craftsmen, known as "benders" because of the bending process for the glass, "Neon tubing is stil! made by hand," he explains, "and restoration usually requires replacement of all of the glass to ensure a consistency in color along with the electrical wiring to meet 11 Volume XIII, No. I above: BEVERLY MOTEL, MOBILE To accomodate the increase in tourism to the Gulf Coast beaches during the 1950$, roadside motels once dotted Alabama's landscape, many boasting illuminated signs like this one for the Beverly. new codes," Often sign owners will also find the replacement of rusted metal and other pieces necessary as well, sometimes leading to daunting costs, What is it then that has drawn such a strong response for their preservation? For some, perhaps, it is the artistry of the signs, but for most it seems to be the treasured memories of the places they represent. "It brings back a lot of childhood memories," one woman wrote ofthe Moon Winx Lodge in her response to the Places in Peril listing, "I always loved to see that sign," To help promote awareness of the significance of historic neon signage in our state, the Alabama Preservation Alliance is publishing a poster and set of postcards designed by Brandon Boycher, an industrial design student at Auburn University, For information on the availability of these items or more information on the preservation of neon signage in our state, contact the APA at 334-834-2727 or bye-mail atalpresal@bellsouth.net. .. OesignAlabama 12 below: ROXY THEATRE, RUSSELLVILLE Glowing movie theatre signs like this one for the RO:>"l' once echoed the golden era of the big screen. Additional resources for the history and preservation of neon signs include: • "The Preservation oj Historic Signs" by MichaelJAuer Available online at www2,cr.nps,gov/tps/briejs/briej25,htm • "Vintage Neon" by Len Davidson Available tbrough the American Sign Museum Web site at www.signmuseum.org • "Neon, Art + Science = Style" by Ayn Gainsjord Available online at www,utexas,edu/courses/tankard/Gaisjord,storyhtml • • e for by Philip Morris Judging from past practice and the looks of many older industrial sites across Alabama, it would be hard to make a case that design - architecture, planning, landscape architecture, graphics - has had any part in the process, Not so today A drive by the Mercedes-Benz assembly plant on 1-20/59 with its sweeping landscaped foreground and highstyle visitor center/museum in view makes the first "gateway" interchange at Tuscaloosa further west, by comparison, look like a junkyard, The level of opportunity and competition is changing, and more and more cities and counties, often their industrial authorities, are bringing designers into the creation of industrial parks, Developers, too, are raising the bar on projects, Designing for industry has become, for many, part of an overall quality-of-life case made in attracting jobs and investment This survey presents examples of design at work in industry, It starts with Lakeshore Crossings, a new business park where the developers, seeking to bring a better product to the market, put real emphasis on the park aspect and challenged architects to produce more appealing office/ warehouse structures at no greater cost Next come two governments, Jefferson County and the City of Opelika, that have invested in major new properties so they would have ready-made sites for a range of users, In both instances, their industrial development authorities insisted on good planning, attractive landscaping and signage, They also wrote guidelines and established covenants to assure that each site within the parks is developed to the same high standards, '1 ' 11J '(! 'JIi"i j'l'!(' Another city, Gadsden, has just opened the first phase of a new business/industrial park next to its airport designed to help reposition the city from its heavy-industry past to a more diverse, new economy, The city sees the park as part of a larger economic development strategy that includes a revitalized downtown, new regional recreation attractions on its waterfront and other civic investments, Finally, we take a look at the major interstate highway corridor stud'ies prepared jointly by regional planning agencies following the announcement of the Mercedes-Benz and Honda developments, A closer look at the 1-20 Birmingham-to-Anniston study reveals that planning already underway by the East Alabama staff greatly enhanced the ability to respond to Honda's needs and cinch the location, From tilt-wall building up to the scale of a region, designing for industry has come of age in Alabama, Pbilij) Aforris has more than 30 yettrs e>.perience in magaZine work induding tenures as execuliw editor and edftor-at~large al Soutbem Lilling, Coastal Living and Soulbern Accents. Although he retired in 2000, /wom:~ remains active as a freelance writer and re.ljJeded lecturer Oil design, as well as a major contribulor to D@gnAiabama. 13 Volume XIII, No, I DesignAlabama 14 An alfrac({w en!!}' On l.akeshore i'arku"«y announces tbe entry to Lakeshore Crossing)-. Lakeshore Crossings It is only a short distance away, but the new Lakeshore Crossings office/industrial park is miles ahead of the older Oxmoor Industrial Park in terms of a designed environment. Both are located along the extension of Lakeshore Drive west from Homewood, the new parkway that has opened up thousands of acres of close-in developable land very convenient to Birmingham area interstates and local highways. The earlier industrial park evolved over many years and without much attention to the park aspect - how it all would look. Although there are some attractive buildings, the general impression is random and cluttered. Lakeshore Crossings was conceived to serve a similar market but with consistent quality in the overall layout and individual site development. "Most typical business park developments in this area are sold off in parcels with no restrictions," says Charles Simpson of Brookmont Realty, the Birmingham-based firm that also built the new Concord Center office building downtown (DA, Fall 2002). "Brookmont will own and lease all of Lakeshore Crossings, and we wanted to set a level of design and execution that would let us accommodate a range from Class A office to warehousing. That translates into our leasing over the long term." Still, the rigors of the market are reflected in the spec shell building costs running $30-$34 per square foot, including site work and contingencies. To capitalize on the 76-acre property's direct access onto the new extension of Lakeshore (planned as a true parkway with curb cuts strictly limited), Brookmont invested in an attractive entry design by landscape architects Holcombe, Norton & Pritchett of Birmingham. Birmingham architectural firm Williams-Blackstock, which has designed the first three buildings in Lakeshore Crossings, also has designed the graphics and worked on the parkway frontage and site improvements with Landscape Services and Civil Associates, civil engineers. For a bllilding designed for Time Wamer Cahle. Williams·Bfacksfock set a dark grey glass and steel enfrJ in conlrast 10 Ibe palfemed till-lrall concrele stnlclure behind. TfJe eiemtiolls q(201 London Parkway sholt" strong horizontal ptltfernillg ill lrindOIl; frames ({nd darker brick against red. GrflSS)�� earll) berms and crisp grapbics kr ,Vi/Iiams-Blackstock sel a qlla!i(r tOJle along the inferior par/;:Il'a): "You typically see blank walls, a 4-Ioot sidewalk and a 60-foot deep bay of parking running between buildings and the curb," says Joel Blackstock. "The edge of the road had been cleared of trees, so we encouraged them to put in big, rolling earth berms to soften the appearance. The parking areas are broken up by landscaping so you don't see endless paving." For the yet-developed portion of the site sign'ificant existing landscape will be saved for the same effect. When it came to building design, Williams-Blackstock called on the firm's experience some years ago in doing a low-cost concrete tilt-wall project in Dallas for a Birmingham-based insurance company. They found that using the materials (concrete and steel) honestly, but with some refinement, produced a surprisingly good result. This technique shows clearly in the 40,000-square-foot Lakeshore Crossings building built for and leased by Time Warner Cable. The concrete panel walls are sandblasted and given a subtle grid pattern, part frorn scoring and part horizontal bands of brick painted grey. The architects asked Bill Harbert Construction, the lead contractor, how much glass the budget would permit, and they concentrated it in an elegant glass and steel cube for the main entrance. For the 201 London Parkway building Williams-Blackstock used a similar patterning but this time in a brick-veneer, rnetai-frame structure with the banding in a darker red brick. An unusual black-painted metal cornice repeats the banding, as well as the coloration of the tinted windows and frames below. Currently under construction is a new building designed to flexibly accommodate office/industrial tenants. Here there will be a higher clearance (21 feet under the ceiling joists) so the occupants have the option of putting a mezzanine office in front with full-height warehouse space behind. Even at this level of budget, Williarns-Blackstock enjoys the challenge. "It is fun to prove you can be just as creative with $30 per square foot as with $100," says Blackstock. "This building will face south, so the sun will bring the pattern in the concrete alive." a Offiel massing alld bold pafferns incised ill!he tilf-IIP concrete walls break IIp tbe mass of a lie//! speculative office/warehouse sfmc/llre a! Lakesbore Crossings. 15 Volume XIII, No. I DesignAlabama 16 Jeff Met Olle of fico eNfra1l1::es illtojeffersolJ Metropolitall Park, or jeflJlet. in/be wes/em part of the counly eslabfisbes the landscape cbaracter cal/timl!:l! (/!ong the roads throughout. When the Jefferson County Industrial Development Authority was established seven years ago, its first project was to locate and develop a sizeable industrial park. And, the authority determined to make it one of quality For example, it was determined that no prefab metal buildings would be allowed. "We were going into an area with estabiished neighborhoods, and we wanted to ensure that the park would be compatible," says Deborah McGill, executive director of the authority. 'When we started talking about restrictions. some people from the developer and public sectors told us that would keep a lot of companies from coming in. But we decided to go for the long term and set high standards." So for Jefferson Metropolitan Park, or Jeff Met as it is commonly called, a master plan and a set of restrictive covenants were developed and are used to guide both the overall development and individual projects within its boundaries. The 736-acre site is located in western Jefferson County a short distance south of an 1-20/59 interchange. The ready access, gently rolling topography (former farmland) and a Norfolk-Southern Railroad line bordering the property on the south made it ideal for the purpose. To creale a framework for the master plan, Sain Associates, a Birmingham-based civil engineering firm, organized a nvo-day design charrette (brainstorming session) at a nearby golf course clubhouse. In attendance were several county commissioners, authority board members and staff, utility company representatives, county transportation, environmental and planning staffers and others. The HI~'t neu' OJfia6fax distribution eellfer I~' screeJled JIVJI! tbe adjoining high/f(lY by {I bUffer ofkllld tllId existing trees. "The key components of the master plan involved phasing acreage and lots for developers, internal circulation, identification and protection of wetlands and overall aesthetic issues," says Joe Meade, project head for Sain Associates, Along with the restrictions on individual buildings, the main moves to make Jeff Met more attractive are: , A 70-foot setback from the parkway threading through the property , No visible overhead utilities (they are placed out of view along the rear property lines), " Retaining existing land forms and tree cover along Old TuscaloOsa Highway bordering the site to the north "Use ofplahh;¥iiho darth der'!nstd"credte k,,~Bveiall!and!;ct{pe character (designed by Goodwin, Mills & Cawood of Montgomery), " , C,)' Ll i j _',h~'-"" .. -AA;, -"',,, Jeff Met's development pace has been good, even in a slow economic period, with 34 percent of the sites sold and a 10-year expected build-out During 2003 there will be four projects under construction, including a large manufacturing facility for Oxford Automotive, a supplier of components for the Mercedes-Benz plant now being doubled in size several miles to the west Architects for Oxford, Designform Inc. of Birmingham, have used window placement, patterning and subtle coloration on the tilt-up concrete walls, as weli as ancillary structures, to give a more pleasing scale and visual interest to the massive structure, The critical decision to prohibit metal buildings was one the Jefferson County Industrial Development Authority took after looking at other industrial parks, "We visited one in Louisville, Ky" that had only tilt-up concrete, and it made a big difference," says McGill, "The concrete is a more durable material, and it can be manipulated with pattern, though we don't allow color stripes, We have a size advantage here, All of our projects so far are 250,000 square feet or larger, and when you get above 75,000 square feet the cost of using concrete is about the same." When McGill, in an earlier position, was involved in a new industrial park for Prattville, they looked at prohibiting metal buildings, but it was decided that since nearby cities ailowed them, they might lose projects to the competition. "It would be good if ,~Iabama communities could all be in the same boat on this and demand a higher quality of development It makes sense as an investment and also on quality-ai-life issues," Not incidentally, the handsome promotional materials for Jeff Met put as much emphasis on the livability of the area as on the park itseif. 1m - For Mercedes supplier Oxford Au{omo/iw, arcbitectural jirm Designform ofBinniligham employs subtle 1m/! jmt/ems. windou:s. all arcade ((lid arched paI:iHans 10 tame !be mass of/be structure. No metal bui/dings are allowed injejjMef. -~." Fur . .IFF: r'{CRT-f El\ ITs.l,I'~f:;: 17 Volume XI!!, No. j Dis/ant (/nd closer IJieln' show one of Jbe two entrances to the Opelika jXlrk. Ali buildings within the park require approred landscaping. De jor Opelika "Instead of the zoo of open ditches and overhead wires that many towns in the past built for an industrial park, the Opelika Industrial Development Authority wanted to think of this as a business park that could accommodate a range of uses including industry," says Cathy Campbell Gerachis, landscape architect for Montgomery-based Goodwin, Mills & Cawood. " So the utilities are out of sight, the main parkway is lined with trees, the entrances are attractively marked, and there are guidelines for what is built." Encompassing 1,900 acres along 1-85, the Northeast Opelika Industrial Park has attracted an 800,000-square-foot Wal-Mart distribution center and Benteler Automotive, a supplier to the state's thriving new industry. As with the Jeff Met park in Jefferson County, this park is marketed both for its convenience (1 hour and 15 minutes from the Atlanta airport) and for the educational/lifestyle appeal of the greater AuburnOpelika area. Goodwin, Mills & Cawood has done the engineering and landscape design for the Opelika project, the largest of several being developed by the authority, and is also refining the guidelines. All sites will require landscaping with industrial ones not excluded. Their design builds on the original master plan prepared by KPS Group's planning and landscape division in Birmingham. One of the key considerations in the master plan was to make sure that the park presented a good front door aiong 1-85. "That's why we routed the main parkway parallel and close to the interstate, not through the middle of the property, so there DesignAlabama 18 The master plan for Nortbeast Opelika Industrial Park illustrates presen'ed wetlands alld buffers and lbe main internal parku'ay tbat parallels 1-85. would be no backsides of structures visible," says KPS Group landscape architect Amy Smith. "We also have preserved wetlands between the parkway and the highway, so the park makes a good impression" The fact that the land slopes down toward 1-85 greatly enhances its visibility. Other aspects of the master plan: • Individual sites were laid out with flexibility in mind so that 10-, 20- or 40- acre sites could be subdivided if desired. For example, a cul-de-sac access could allow a 10-acre site to be divided into four parcels. • Railroad spurs can be extended into the properr; from an existing line at the back side of the park without interfering with the road system • Wetlands and buffer lanes to set the park off from adjacent neighborhoods provide open space relief In the current environment, competition between towns, cities and counties that might once have driven industrial park development to the lowest level is doing the reverse - upping expectations and standards. _ De for The master plan for Gadsden Airport Industrial Park lI:as prepared by Saill Associates, a Binnlngham cMf ellgineen'lIgjirm, ill conjullctioll will; landscape arcl;ftecl Dreu' Wbarlon ofI1IlIIt,wt1le. For Gadsden, its just-opened Gadsden Airport Industrial Park community-wide effort to reposition itself in a new economy, moving away from the dominance of heavy industry. Also a part of that push is a successful downtown revitalization project and new open space attractions along its Coosa River waterfront. "When this project got going in late 1996. Gadsden had seen the loss of heavy industry jobs," says Toby Bennington. at the time director of planning for the city. " Everyone could see that the economy had to change to a more diverse one, and we needed an industrial park that was similar to a research and development park. one that could attract clean industry and other uses.' The city's existing general aviation airport. with good exposure from I-59 and its spur leading into town, oHered a chance to build on an existing investment. The initial thought was to eliminate one of the two runways and combine that land with adjacent property the city owned or planned to buy for the park. but the aviation community and the FAA argued against it. Instead. the new industrial park uses some of the airport land but keeps both runways open. To assure the park would address both the functional and aesthetic aspects. a planning team was put together that included Sain Associates, Birmingham-based civil engineers, and landscape architecVplanner Drew Wharton from Huntsville. Of the 1,700 acres, the first phase just opened embraces approximately 200 acres plus about the same acreage in preserved wetlands, accessed via a new mile-long parkway oH Airport Road. When planning began, the consultants investigated whether the airport itself could be a major reason for businesses to locate there. The study showed it would be an attraction, but not a dominant one. The strategy developed since has been to simultaneously create a top rank industrial park and increase the use of the airport for general aviation serving Gadsden, Etowah County and surrounding areas. Both would serve the larger initiative to strengthen and diversify the local economy. As for the park itself, nature became part of the plan. "We made a conscious decision to work with the wetlands on the site," says Charles Bali, who succeeded Bennington as city planning director "We felt this would make the setting more attractive. as well as cut down on permitting time. Eventually we'll use the wetlands to develop a recreational trail system for the park." lJ)caled mijacclIIIO Gadsdens general a/lialiOIl airport and with blgh Ilisibililyfrom /·59 and its spur. tbe nell-' park creates a gatewayfor (be ci(J', Eng'lneer Lawren Pratt. who is overseeing the Gadsden project for Sain Associates, points out that extension of the parkway to the south in the future will open up more land for development. "This is a well-located park being developed with landscaping, restrictive covenants and other amenities, like the airport. Access is good for Birmingham, Chattanooga and Atlanta. as well as to the Honda plant at Lincoln." To make the most of the new business/industrial park and Gadsden's other civic investments. Mayor Steve Means recently announced a new 3 percent city rental and lease tax which will be set aside in an economic development trust fund to be used exclusively for economic development efforts. _ Tbis aerial t'iew shows {be lieu: parkway wftb the airport be)'ond. Areas of woods and wellands are protected as par! oftbe plan, 19 Volume XIII, No. I De for DesignA!abama 20 The scope oflbecorridor sludyfor 1-20from Birmingham toAllllistoJl is apparent ill this map. 1-20 Corridor Successful recruitment of the Mercedes-Benz assembly plant to a location on 1-20/59 between Birmingham and Tuscaloosa led to a planning study of the corridor never before attempted. Though the focus was on potential industrial development spin-ofts, the analysis took into account a wide range of factors: transportation infrastructure, existing land use, environmental features, jurisdictional/cultural features, water and sewer infrastructure and soils. This was a first, and very big step, toward designing for industry across a vast geography. The mapping alone was a major step, and the fact that three other similar studies have been completed (1-20/59 between Birmingham and Gadsden, 1-20 from Birmingham to Anniston and 1-65 south from Birmingham) makes the scope of this work unprecedented. Announcement of the Honda plant at Lincoln gave impetus to the 1-20 study, and it represents the scale and thrust of all four. Produced jointly by the Regional Planning Commission of Greater Birmingham (RPC) and the East Alabama Regional Planning and Development Commission (EARPDC) in cooperation with local agencies, it embraces a 5-mile wide swath centered on the interstate and 75 miles long extending through Birmingham, Irondale, Leeds, Moody, Pell City, Riverside, Lincoln, Oxford, Hobson City, Anniston and Heflin, and five counties (Jefferson, St. Clair, Talladega, Calhoun and Cleburne). The introduction to the report points out that prior to Mercedes-Benz '1he primary focus of local economic development efforts along the major interstate corridors was commercial and small-scale industrial development." Now the level of the industrial game has changed, and the East Alabama and other studies include location-by-Iocation scoring based on infrastructure, environment and land use. They are not plans, per se, but they create a regional framework for planning at many levels. In fact, while the Honda plant was a stimulus, it did not come about in a planning vacuum, The East Alabama regional staff had earlier analyzed growth patterns in the area and concluded that the Gadsden metro area, Calhoun County and into the Talladega area were growing together along transportation corridors in the valleys, constrained by ridges, floodplains and large public land ownership. EARPDC was also in the process of preparing a master plan for the City of Lincoln. "If you have been planning all along on land-use issues and infrastructure, when you have a major investment with spin-off effects, you can fold that into your process," says Bill Curtis, executive director of EARPDC. "If you had to start cold, there wouldn't be time to handle such situations." As it tumed out, the regional planning group was critical in a quick response to help identify and find $13 million in grants for needed water and sewer that didn't exist. When the Honda site was identified, the planners set aside the Lincoln master plan to be able to absorb the huge new factor. When they resumed the process, a requirement of a grant from the Economic Development Administration (part of the U.S. Department of Commerce) restricted Lincoln from lapping into the new sewer and water lines for development on existing farmland or environmentally sensitive areas. 'The master plan Lincoln has adopted sets aside farmland and encourages developers to let floodplains and wetlands remain untouched," says Dawn Landholm, principal planner with EARPDC. "The plan also encourages infill development. Lincoln has very low density, with a population of just under 4,600 and a land area of 21 square miles. It will both protect the environment and reduce infrastructure costs if new development fills in gaps rather than spreading out." While the large scope of the 1-20 and other corridor studies provides a big picture framework and helps counties and cities assess potential for industrial and other kinds of development, it still comes down to the local level to manage the quality and character of what happens. The responses can be surprising. "We can help protect the wondertul environment we have in East Alabama by reusing older, abandoned industrial properties," says Mayor Chip Howell of Anniston. "We have a 14-acre former textile mill site right downtown that doesn't require new water or sewer lines and would put jobs where people need them." There are many such sites across Alabama that the state, by reducing back tax claims and insulating new owners from environmentalliabilHies, can help bring back to good use. Even the old, out-of-date industrial park or site could be given a new economic life. III ~.-"O'>~,,, ..• ,,">, ~""-,.."-,,,,,,,, '''e' "''''~;',';:~\''' 21 Volume XII!, No. I DesignlllMakes A Difference DesignA!abama 22 One of Birmingham's most dramatic adaptive-reuse projects is a 45,OOO-square-footwarehouse at the corner of Fifth Avenue South and 23rd Street. The once-abandoned property is now WorkPlay, a mUltipurpose Private versus public space drove many aspects of the design. The lounge and music haJJ are located in the upublic" corner of the building for visibility and easy access. entertainment and business complex infused with style and energy. ons by jessica Armstrong birmingham was spared urban renewal, the well-intentioned but shortsighted force that leveled entire sections of cities during the 1960s. This left the city with a veritable treasure trove of early buildings that are providing new uses today. "Unlike Atlanta, the lUXUry of Binningham is that it didn't grow in the 1960s, so the city has this wealth of architecture that few cities have," notes WorkPlay's primary deSigner, Neil Davis of Davis Architects in Birmingham. "1 don't think there's a facility like WorkPlay anywhere in the region." His challenge was to renovate the cavernous space, making it functional and inviting. The result is a one-of-a-kind place that's both dignified and fanciful, merging art into the day and nightlife of the city. Recording studio, movie sound stage, cabaret-style concert hall, bar and commercial offices all function under one roof. Based on the maxim that gives old buildings value for their context, the design features strong visual shapes, Crayola-colors and vistas. All of these elements are set against the industrial background of the original warehouse. Forms created include a curved, free-standing front wall, a rotunda lobby, a 50-foot-tall sound stage that features a suspended light grid, mezzanine offices, dressing rooms and other support spaces. "One of the themes that nms through the design is of motion and framed views, generated from our romance with film," explains Davis. "You can stand outside and see one color, then multiple colors behind the openings. Driving past, the building becomes animated in its own way. Inside we took a stage-set approach'vith little villages as part of the environment The building allows people to be creative. It's their own interpretation." Four brothers - Hugh, Alan, Randy and Blake Hunter - wanted a place to work and play. They wanted a versatile, incubator-like space to hatch music, film and other creative endeavors. "Here you can make a film or watch a film, record music live or listen to live music," says Alan. "Work here and rela.x, or rela.x here after work." After an extensive search for the right building, the Hunter brothers purchased the 1950s warehouse for $1 million. workPlay is a collaborative venture drawing on their expel1ise. Hugh worked as a commercial photographer. Randy was a musical recording artist. Alan's background includes acting and hosting television productions, and Blake handles the business side. "We were not able to find a good model to look at when we were thinking about what we wanted WorkPlay to be," Hugh recalls. "There are concepts that have some of the elements, but not all that WorkPlay has to offer. There are production facilities ,vith offices and a restaurant. There are music venues with a bar and recording studio. There is the House of Blues and the Hard Rock Cafe, but nothing with the depth of WorkPlay. Well, maybe Disney World." Hugh and Alan are the principals of Hunter Films Inc., a film development company operating out of WorkPlay. Other tenants include Sidewalk Moving Picture Festival, an independent film festival started four years ago to bring new films to a new audience. "WorkPlay is a space that inspires creativity and imagination," says Hugh. "We want to build excitement for what goes on here in Birmingham, without being pretentious. We hope that people sense the vibe that the name WorkPlay implies and know that there should be play in the work and vice-versa." Another challenge was keeping the various functions separate under one roof. Sound isolation and performance acoustics were primary concerns. Sound isolation was achieved several ways, such as cutting the floor slabs to lintit sound transfer and with the use of wall insulation and air-conditioning dampers. Walls, floors and ceiling surfaces were specially treated to provide the right acoustical environment in the music hall. In the 300-seat music hall and lounge, original steel grating was reshaped vertically to create a balcony. Acting as a screen for absorptive material, the grating offers functional, as well as aesthetic benefits. The original steel-frame building contains concrete-bearing walls, a wood roof deck, concrete floors and single-pane metal windows. Private versus public space drove many aspects of the layout. The lounge and music hall, for instance, are located at the "public" corner of the building for visibility, easy access and servicing. The recording studio, sound stage and offices are located in the "private" corner, out of sight from the patrons in the music hall and lounge. "This dichotomy was further reinforced by the fact that the facility is used both during the day and at night," Davis notes. The main lobby was the element used to bring public and private functions together. It was designed to serve as a hub for all types of visitors, with devices to guide both public and private guests." With 5,250 square feet of usable space, the sound stage is spacious enough to shoot feature film interiors, commercial spots or television series. The stage can also be used as a construction area and rehearsal facility for a musical group's pre-tour production. Adjacent to the stage is a large indoor loading bay, office space and a green room with makeup ntirrors and showers. A canteen offers performers a place to eat and relax, and it can be used to stage tabletop shoots and cooking shows. 1\vo recording studios are available, using the latest in studio design. Each studio is self-contained with its own isolation room. At the heart of the public space is the theatre, combining the latest in audio equipment and acoustics with state-of-the-art lighting and multi-level seating. Local, regional and national acts perform in an intimate setting where every seat is billed as "the best seat in the house." Entertainment lineups change regularly. An eclectic mix is offered during any given week and may include techno jazz, Persian musiC, magic and poetry readings. The theatre is also used for movie screenings, private parties and lectures. Vibrant colors and bold geometric shapes make a strong statement in the building's urban context, adding monumental scale and excitement to the city's commercial core. 23 Volume XIII, No. I Dressing rooms and a canteen where performers can eat and relax is part of the many amenities offered under the former warehouse's enormous roof. DesignAlabama 24 Udignity on a monumental scale, yet fun," is what Davis wants conveyed as visitors step into WorkPlay. The Hunters needed to attract capital, so the design had to appeal to bankers and investors. At the same time it needed to be an exciting place, an enormous canvas for creative output. "It needed to speak to both worlds, and I think the buildIng does that successfully," says Davis. "Fun and seliousness runs through the theme." At Davis Architects, part of the design approach is to search for the perfect solution to each project. "I'm very much into context, where the project is, what its environment is," Davis explains. Because of WorkPlay's urban context, "a little color in a bland environment went a long way," he adds. "If we were doing this project in the countryside or suburbia, it would have been very different. WorkPlay is succeeding in bringing people dovvutO\vTI. It's adding 24-hour vitality to the area. Other entel1ainment efforts have opened and closed since WorkPlay opened, so they're doing something right." Image and quality were a high priority, which adds credibility to Birmingham's revitalization, Davis continues. Adapting an existing building for reuse presents more challenges than designing a new buildIng, he believes. It means dealing \\ith both the existing structure and a design for the new faCility - and finding a way to balance these two needs in one coherent project. Finding new uses for Birmingham's old buildings will continue, Davis predicts. It shows a commitment to the city center, saves money, and, in this case, it would have been too expensive to recreate a warehouse backdrop. Communities often take pride in the success of adaptivereuse projects, and Birmingham is no exception. Just as Birmingham has made the transition from manufactllling to seflice, education and research, so will its downtown structures make transitions to new and exciting businesses, Hugh notes. "In the cOming years, this renaissance will consume older buildings and breathe life into our image as a community," says Hugh. "Aside from the mOre esoteric discussion of good and Karma involved in the reuse of older buildIngs, there is a cermin character in connecting the old with the new. If we can link what was good in our history with our future through adaptive reuse of buildings, then I believe there is a continuity of substance that cannot be achieved solely by building new." III Jessica Armstrong is a freelance writer based in Auburn. Two state~of-the-art recording studios, a spacious sound stage with the latest equipment and production space are part of WorkPJay's private spaces. Featuring strong forms and (alar, office space is as dynamic as other areas in the building. Designer~Profile Tra c Engineer Masters Transportation Panning SKIPPER CONSUL TINGTNC. by Eli z abe t h \f i a B row n Ideally, to accommodate the more than 75,000 vehicles that pass daily through the intersection of Highway 31 and Interstate 459 near River-chase Galleria in Hoover, the road infront of the mall should be a 10- to 12-lane passageway. But, in reality, widening the existing four lanes to a dozen would necessitate removing most of the businesses that line the busy shopping corridor; without the concentration of shopping cen-ters on either side of the highway, there would be no need to widen the street at all Traffic flow and access management are necessary elements in successful development of roadways and parking areas. Instead. the interstate interchange was modified to create an additional direct southern access from Highway 150 to the mall area giving the Galleria another major entrance or "front door." The modification was complete in time for the 2002 holiday season. and more than 20.000 motorists avoided the busy intersection during the high traffic crush. Today, residents of the upscale neighborhoods surrounding the Galleria continue to enjoy safe, convenient and steady access to and from their homes without the additional delay of stop signs or traffic lights. With the constant development of residential communities and the placement of additional businesses to accommodate increased population, traffic at the intersection had become so dense, back-ups onto 1-459 were creating safety hazards. In Alabama, says Darrell Skipper of Skipper Consulting Inc. in Birmingham, 99 percent of the motorists travel alone, and the congestion caused by the magnitude of private vehicles necessitates the need for creative and safe use of interstate highways, as well as city streets. It wasn't until the late 1960s and early 1970s that much thought was given to traffic engineering. "Until then," says Skipper, "the concern was on how signals worked and the placement of pavement markings." For more than 30 years, Skipper has been active in transportation planning, either with local government agencies or in the consulting industry. His experience with "retro-fitting" existing roadways has taught him that master plans for traffic flow and access management are necessary elements in successful development of roadways and parking areas. "You can't effectively talk about one without conSidering the other," says Skipper. "We have to be more global in our approach to 25 Volume XIII, No. I transportation planning," Skipper explains. Skipper Consulting Inc. has been involved "We must be ever so mindful of land use and in the construction of the Chrysler Electron-realize that some solutions impact other areas ics assembly plant in Huntsville and analyzed of development." the traffic pattern and signals for the Honda The first 200 feet of business property plant in Lincoln. Skipper developed com pre-usually holds the most value, Skipper says, hensive community transportation plans for and potential revenue depends on the quality Cullman County, Hoover, Trinity, Northport, of access. While some consumer goods are Gadsden, Anniston, Decatur, Madison, still transported by railway, the majoriry of Andalusia and Trussville, where the firm is movement is now by truck. Effective place- located and where Skipper and his wife, ment of industry, convenient use of interstate roadways, ease of access into industrial parks and the efficient use of parking areas all impact the success of specific businesses. Gayle, live. Active in the community, Skipper In the late 1960s and early 1970s, traffic engineering A graduate of Auburn University with extra study in transportation planning, Skipper worked for other companies until 1998 when he established his own firm to specialize in traffic engineering, transportation planning, parking studies and campus planning. A major portion of his work is devoted to the planning of governmental and institutional agencies and medical/educational facilities. His son, Scott Skipper, is now a partner, and his background in business finance enhances the service the firm presents to a broad range of clients. serves on the Trussville Development Board. became part of the transportation planning process. He is a native of Montgomery, where he studied the access management of Taylor Road and Chantilly Parkway, one of the most Significant of the new corridors in the rapidly developing eastern quadrant of the city. Other projects undertaken by the consulting company include special studies of the Auburn University shuttle system to determine redesign development of a parking plan for downtown Birmingham and a master parking plan for the North Carolina Baptist Hospital in Winston-Salem. For the campuses at the University of Alabama and UAB, the firm created master development plans. Preserving the capacity of the core of the infrastructure results in effective transportation planning, says Skipper. Making the most of what's available is his philosophy. g? Elizabeth Via Brown is a freelance writer based in Montgomery. / / *' 340' TO STop ~ -i::~~-~12" R~CP ~~~~~~~~ CHALKVJLLE MOUNTAIN ROAD Traffic signal plan DesignAlabama 26 DesignAlabamatU pdate Des . J""'i!I ..... Through OesignAlabama, an arts organization that works to increase awareness and value of the design disciplines, we have the unique opportunity to provide public awareness and education on the many ways that design is enhancing the quality of life and economic growth in our state. In partnership with the Alabama State Council on the Arts, which fostered the creation of OesignAlabama in 1987 as an extension of their community design program, we are: Educating Alabama's public, private and governmental sectors by • Participating in workshops and conferences that are consistent with our goals, such as the League of Municipalities Annual Conference, where we regularly sponsor panel discussions on community design issues. • Encouraging the involvement of our government officials in design-related programs like the Mayors Institute for City Design. • Providing educational resources such as our touring exhibit, "Design Makes a Difference," which illustrates inventive approaches to defining our communities. Demonstrating models of good design by • Promoting the efforts 01 other community design organizations like Your Town, Main Street and the Alabama Preservation Alliance, as well as university design programs including the work of the urban and rural design studios. • Collaborating on community-based design projects like the award-winning DESIGNhabitat initiative - a project we undertook in partnership with Auburn University and the Alabama Association 01 Habitat Affiliates to develop new housing designs lor Habitat lor Humanity in our state that reflect the culture and context of Alabama, respond to the climate 01 the region and redefine affordable as a life-ol-the-home concern. Alabama S~te Council on the Arts As part of our educational programming, DesignAlabama partici~ pated in the Alabama league of Municipallties conference held in Huntsvi!Je on April 28-29. In partnership with the Alabama State Council on the Arts, we sponsored both our touring exhibit, DesignA!abama has also had great success with the which was displayed in the convention hal!, and a discussion panel on the many ways that design makes a difference in our communities. Panel participants included Jim Byard, mayor of Prattville; Cathy Back, director of Gadsden's Main Street orga-nization, Deborah McGill, executive director of the Jefferson County Economic and Industrial Development Authority; and Neil Davis, prinCipal of Davis Architects in Birmingham. In 2003, teaching the design arts will become a requirement 01 the new curriculum in the Alabama State Arts Education Plan. In order to assist teachers with this addition, DesignAlabama will partner with the Alabama Alliance for Arts Education to sponsor a one-day teachers workshop based on the nationally recognized design arts program "Design and Build a Box City." It will be held at the Alabama School of Fine Arts in Birmingham on July 21. 2003. tour of the "Design Makes a Difference" exhibit. Along with the attention it garnered at the Alabama League of Municipalities Annual Conference, it has been well received by the citizens of Montgomery, Greenville, Birmingham and Gadsden. It was installed at the Conference Center in Mobile through May 15. JL.d~ ~M boX:- oJ Endorsed by the Kennedy Center, Box City is an innovative educa- Alabama Course of Study: Arts Education and offers tional program designed to teach children of all ages about the opportunities for students of all learning styles to par-style and structure of architecture, the concepts of community ticipate successfully in a classroom venture. Best of planning and the value of being a responsible citizen. With a all, Box City encourages students to think about their hands-on approach to community planning and design principles, own community today and to dream about what it the curriculum allows students to make their own buildings from cardboard boxes and then create their own communities by placing the boxes on a base plan. At the same time, they learn how geography, economics, ecology, history and cultures have affected the development of their community. The context of the program also allows for learning in group cooperation, writing, mathematics and spatial relationships. Additionally, the program incorporates the across-the-curriculum requirements of the could become tomorrow. 27 Volume XIII. No. I Now in the second phase of development, the DESIGNhabitat initiative has been a wonderful opportunity to develop new ways of thinking about simple, decent homes for our state's low* income families. And just as important, it has been a service learning experience for the students involved with the process, instilling in them a sense of social responsibility and engagement with underserved communities. In January the completed project report was published and released with the generous assistance of The Home Depot. Currently two houses of this design have been bUiit, and a third is under construction, putting us weI! on our way to achieving the goal of 50 houses over the next four years. from a broad range of disciplines and expertise - architects, builders, interior designers, planners and federal government officials - revie\r'Jed, evaluated and ranked the entries in the decision-making process. According to Secretary of HUD Me! Martinez, "the department was very pleased by both the number of entries and the high quality of affordable housing represented by these projects." To assist with the continued development of the The project has also received national recognition trom the U.S. DES!GNhabitat program, DesignAlabama hosted a &mid f/inSOll, projessor ojIJrciJifc(/lIreat :1MIII1I Ullitt1~'i/)'; !Vlml Sad!:. execufiw din-c!()f oj D&"tWlIlfabama: [{lid rum!!! .>'!cC(/uk,; «Ci..'CUlli't din-dol" o/4Jdmllltl tls:ioda!fon oj Habiklf J.jfilitl/l'S; odebm/e tbe DfSIG.·\'lxlbitrll tlltllrd !i..l'th HI/bilatjor Humal/ify joul)(kr .1fil/tlrd Fliller (llfbe American Buildl..1· m/'{/rds a'll/mony ill Las ~'i::';ilS Department of Housing and Urban Development as a silver award winner in the HUD Secretary's Award for Excellence section of silent auction at the Southern Progress corporate offices in Birmingham on April 25. Dubbed "Houses the "Best in American living Awards" competition. This presti- for Habitat," the auction included one-of-a-kind gious award program has been sponsored by HUD, the National birdhouses designed by both Auburn University Association of Home Builders (NAHB) and Professional Builder architecture students and professional designers magazine for the past six years. A panel of distinguished judges throughout the state. Communicating the value of good design by • Publishing a biannual journal for design in Alabama. • Appearing regularly on Alabama Public Radio programs. • Supporting the community design grant and fellowship programs available through our state arts council, which assists communities like Valley, Ala. The town of 8,000 citizens is trying to preserve its unique history as a textile mill town, while establishing avenues for future progress. Design!\!8q3rra ," , .. ,,0 IOn" >G' ''"0. ,~ ""a: From our historic rural communities to our flourishing urban centers, II! design touches the lives of more than tOn citizens DesignAlabama 28 in communities across Alabama, and it is this vast impact that gives our mission for public design awareness and education its substance. In summary, DesignAlabama works to help others understand that good design translates into economic growth which ultimately affects the quality of life lor us all. This year, more than ever, we need your assistance to com- TOG E THE R WE CAN MAKE A DIFFERENCE plete this valuable. community-based programming. Sponsorship of DesignAlabama demonstrates your support for statewide design awareness in building quality 01 life in your community and in Alabama. As a DesignAlabama sponsor, you will receive multiple copies of our publications and prominent recognition on each issue of the DesignAlabama journal. You will also be kept up to date on progressive development taking place throughout the state. will have opportunities to learn more about the design disciplines and to participate in the exploration of community design issues. For information on the four levels of our sponsorship program and their full benefits. please contact DesignAlabama at 334-353-5081 or designalabama@arts.state.al.us .• Birmingham Ad Fed Awards In March, the Birmingham Advertising Federation presented its ADDY" awards selected by four distinguished judges from Indiana, Maryland, Virginia and Iowa. Among the awards were 30 gold ADDYs, four Special Judges' Awards and two Best of Shows. Winning golds were: Perry, Harper & Perry Communications (7), Intermark Group Inc. (5), 02 Ideas (4), WABM/WTTO (2), Sidewalk Moving Picture Feslivallnc.(2), Means Advertising Inc., Production Plus, Hare Advertising, Elite Print Group, Open Creative Group, Southern Progress Corp., al.com, IIAB Creative & Marketing Group, Luckie & Co. and Billy Brown Photography Inc. The Special Judges' Awards were presented for: Creative Direction - 02 Ideas, Photography - Billy Brown Photography Inc., Writing - Luckie & Co. and Videography - VRA. 02 Ideas won Best of Show/Print and Perry, Harper & Perry Communications garnered Best of Show/Electronic. At the 43rd annual Montgomery Advertising Federation ADDye Awards ceremony held in February, 15 gold ADDYs were among the awards presented. LWT Communications garnered seven including two Best of Shows (for under $5,000 and more than $ 5,000) and Graphic Designer of the Year - Camille Leonard. Copperwing Design earned four golds, Cunningham Group two and LWT/KBK New Media and dti.tsu one each. Troy State students David Brown and W. Blake Branch won the MAF Student Achievement awards for print and interactive media. A silver award was given to DesignAlabama for the Fall 2002 journai "Design Makes a Difference" Left to fiQhi. lOp to bottom: Perry, Harper & Perry Communications Goid ADDY(TV 02 Ideas 8<'...$t of Show/Print, Special Judges" Award for Creative Direction. Gold ADDY/Magazine Ad & Billboard Open Creative Group Gold ADOY/Magaziile Ad Campaign 02 Ideas Goid ADDY/LogO (Hand in Paw Artimal Therapy for Hospita!ized Chiidreil) Intermark Group Special Jutlges' Awaro jor Art Direction Sidewalk Moving Picture Festival Gold ADDY/Poster & Cataiog Details+of Interest A w A R s 29 Volume XIII, No. I Designer Natalie Chanin of Project Alabama (DA, Fall 2002) won a $20,000 award from the Ecco Domani Fashion Foundation to preview her clothing line in New York during Fashion Week this past February. Known for her hand-stitched, high-fashion T-shirts, Chanin chose to present her collection to the public in a bowling alley. Along with the elaborately embroidered, recycled T-shirt tops that sell for as much as $3,000 in London, Paris and New York, her line now features pants, skirts, outerwear and handbags. The designer, whose business is based in Florence and uses contract seamstresses from the surrounding area, was one of five award winners chosen by the EDFF. The foundation established by the Italian winery Ecco Domani helps young designers show their collections in New York during Fashion Week. Auburn University students placed third and Tuskegee University students 11th out of the 14 universities chosen to participate in the U.S. Department of Energy's Solar Decathlon national competition. The teams were judged on the design and energy performance of their houses, as well as the ability to meet real-world energy demands in 10 contests: design and livability plans and presentation, graphics and communication, interior comfort, refrigeration, hot water, energy balance, lighting, operating a home business and transportation with an electric-powered car. Students raised the money to cover costs, designed and built the houses, then disassembled them for transporting to Washington, D.C., where they were reassembled for judging. Auburn's entry received a top mark in energy balance and Tuskegee's entry scored high in operating a home business. The University of Colorado in Boulder came in first and the University of Virginia second. After the competition, Home and Garden Television presented a segment on the Decathlon highlighting technology presented by the universities involved. Additionally, the Do-it-Yourself Network ran a series of programs showing viewers how to adapt ideas presented at the Decathlon to their own environmentally friendly homes. AU's Decathion Solar Home DeoiynAlabama 30 Rllral Stlldio Plays Ball Auburn University's Rural Studio has received a $25,000 grant from the Basebal! Tomorrow Fund to design and buiid a playing field and buy new baseball equipment for the Newbern, Ala., Little League team. This is not the Studio's first baseball-related project: In 2001 the Studio designed and built an innovative backstop in the community for the Newbern Baseball Club (DA, Fall 2002). Four fifth-year architecture thesis students - Julie Hay of Huntsville; Jason Hunsucker of Jeffersonville, Ind.; Patrick Nelson of Huntsville; and Jermaine Washington of Pass Christian, Miss., will complete the baseball field project already in progress. The New York-based organization promotes and enhances the growth of baseball among youth throughout the world. Major League Baseball and the Major League Baseball Players Association developed the program as a collaborative effort to ensure the future of baseball. Trail Promotes Walking for Health The new public walking trail at the Pineapple Community Center in Wilcox County is a model of collaborative success. Spearheaded by Partners in Progress, a local community-based organization, the trail includes landscaping, tables, benches and mile markers. The project was funded by a grant from the Robert B. Wood Johnson Foundation as a health initiative for women in rural communities. The University of Alabama in Birmingham helped with the grant writing. An additional grant from the ALATOM Resource Conservation and Development Area is designated for further landscaping and lighting. The embodiment of "community health in action," the trail promotes health and fitness for rural residents with a scenic and safe paved walkway in the hilly terrain surrounding the center. Compete The Southern Growth Policies Board released a new tool kit to help communities understand the knowledge economy and how new economic forces affect quality of life and economic development. "Seeing the Future: The Knowledge Economy" is a selfguided tool kit designed to stimulate discussion among community groups of any size or background - from economic development councils to public officials and city planners to civic and service clubs - by providing information on how technology and innovation, globalization, the work force and community affect economic development. The tool kit contains a moderator's script; a video that introduces the basiC principles of the knowledge economy; interactive exercises to stimulate critical thinking and community planning; comprehensive resource materials including briefing books on globalization, technology and innovation, the work force and community; ideas for taking action; real-world success stories and sources for further research. "Seeing the Future" is available for $50. For more information visit the Southern Growth Policies Board Web site at http://www.southern.org/. 2003 Fashion Design Competition On November 15 at 7 p.m, the second annual Southeastern Fashion Design Competition will take place at the downtown Huntsville Hilton. Aspiring fashion designers, along with students studying fashion design, will compete for the title "Designer of the Year 2003/04" for the Southeast region, media exposure and an array of prizes. Contestants will present one design for each of the following categories: ready-to-wear, haute couture, avant-garde, evening and bridal. Deadline for entry is September 30th. Please contact event organizer Lejeune for information on the competition by calling 256-539-0001 or visiting the Web site at wvlW.lejeuneproductions.com. Designer Treehollses The Treemendous Treehouse exhibit at the Huntsville Botanical Gardens wili feature fanciful, kid-sized, tree-friendly treehouses by local designers. Architects, landscape architects and designer/ builders submitted design entries earlier this year from which eight Treemendous Treehouses were selected for installation as a garden fundraiser. Among those contributing are: Ray Townsley & Associates, JH Partners Architecture & Interiors, Fuqua Osborn Architects, Crow and Associates and Carol Lambdin, ASLA. Kids of all ages will enjoy "The Garden Fairy" treehouse by JH Architects. The fairy towers over a platform on which one can stand and experience her scale, mass & proportions. Her torso is formed by stained glass clerestory windows, creating a medley of colors that dance and play when viewed from below. The concept of the tree as shelter but not as the traditional support for lofty perches underpins "Tree Thing" by Townsley and Associates. The hideaway embraces the tree with natural hexagonal form and rises with tree-like structure. Mobiles and wind chimes suggest blossoms and wind sounds from real trees. Other treehouse exhibits are "Leafy Lair," "Harvey's House," "The Street of the Lifted Lorax," "The Fabulous Flying Fortress," "AREA 51 - To Infinity and Beyond!" and "The Pine Cone Zone." The Huntsville Times-sponsored installations may be viewed Monday - Saturday, 9 a.m. - 8 p.m. and Sunday 1 - 8 p.m. from May 23 through October 30 at the Huntsville Botanical Gardens. Vulcan Park Renovation Reflects Its WPA Origins Nimrod Long & Associates of Birmingham is currently working with Amaze Design of Boston and HKW Architects, also of Birmingham, on the renovation of Vulcan Park The project includes restoration of Vulcan, the world's largest cast iron statue, preservation of the WPA tower, a new visitor center and rehabilitation of the surrounding historic park, The new park will remain faithful to the character of the original WPA park, Architectural elements and heavy plantings will be removed from the area directly around the tower and Vulcan statue, re-establishing its importance within the park setting, The location of the original cascade fountain wiil be expressed on the south slope below the tower, as w!!1 the slope terracing, Important views will be selectively cleared to open vistas of the city and Jones Valley, Site materials will reflect a documented history of use in the original park or at Birmingham sites of similar use contemporary with the 1938 park, Remains of original WPA stone retaining walls, steps and terraces will be stabilized, preserved and returned to use in the park, Material selection, design detailing and attention to spatial relationships will bui!d a park that is well tied to its 1938 origins while fulfilling the needs of a 21st century community, AUFA Awards Nominations The Alabama Urban Forestry Association is soliciting nominations for its annual awards program, The non-profit organization, established in 1989, Alabama Urban Forestry Association works to maintain, protect and preserve community forests throughout the state, The AUFA awards program seeks to honor those who have contributed significantly to improvement of the environment of urban forests found in their communities and the state, Categories for nomination are: individuals, businesses, civic organizations, local governmenVpubiic oHicials, educational, Alabarna Tree Cities, The Lifetime Achievement Award and the Aiabama Power/AUFA Tree Planting Award, Nominations must be postmarked by August 29,2003. Contact the Alabama Urban Forestry Association at P,O, Box 549120, Birmingham, AL 35254, to receive a forrn, Award recipients will be recognized at the AUFA 19th Annual Convention in Prattville, November 5-7,2003. Vulcan Park Site Plan Interpretative Stations: o Entry Plaza @ Geology @ Natural Environment o Birmingham Views @ Vulcan @WPAStory @ Birmingham Mineral Railroad @ Lone Pine Mine o Vulcan Plaza N l' Historic All Landmarks To Be Renovated Davis Architects of Birrningham will provide restoration and renovation design services for three historiC buildings at Auburn University. The structures, buil! in the late 1880s, include Samford Hall, Langdon Hall and Langdon Hall Annex. Current plans call for the complete restoration of Sarnford Hall into an upper administrative complex - including the president's oHice suite - with Langdon Hall and its annex serving related administrative functions, The restoration and renovation work will be historically sensitive and include removal of non-historiC items added over the years, such as fire escapes and alum inurn windows, Davis Architects is joined by Atlanta's office of Jack Pyburn as preservation architect and TVS Interiors serving as lead interior designer. The schedule for the project has not yet been finalized, but work is expected to occur over the next sever��al years, climaxing in 2006 to celebrate Auburn University's 150th anniversary, AU's Samford Hall Visitor Experience To Be Enhanced at Historic Sloss Furnaces Following a master plan developed by HKW Associates for Sloss Furnaces, a National Historic Landmark in Birmingham, the architectural firm is now at work deSigning site improvements and the visitor experience, The project includes constructing the Visitor Center/Museum at the west end of the site, near the confluence of the railroad lines, By doing this, the visitor will be betler able to follow the process of converting the raw materials of iron are, limestone and coke 'Into iron, In addHion, this location creates a new access point to the site less impacted by trains that sometimes block the entrances, Visitors will now enter the site near the cooling pond, with a great view of the site as they approach, and can watch metal artists work in the foundry from a protected viewing area, The Birmingham firm is currently developing the conceptual drawings for the Visitor Center/Museum and has selected Van Sickle & Rolleri of Medford, N,J, as exhibit designer, Mark Coyle is HKW project manager, Jeff Slaton is intern architect and Chris Green designs and coordinates environmental graphics, Wanted: Future Designers p Auburn University'S Industrial Design Workshop for 2003 will be held June 22-27 on the Auburn campus, The program for young people interested in a design career will cover basic design fundamentals and progress to more advanced industrial design concepts, Participants will be taught by industrial design faculty and staH and have studio space plus access to photo, computer, wood and piastic fabrication labs, Included in the $495 cost is a five-night stay on campus, all meals, instruction and organized social activities, Scholarships or financial assistance may be available through schools, art associations or civic organizations, Registration is due before June 13. For information, contact the department office at 334-844-2364 or visit the Web site at wwwauburn,edu/outreach/idi. A AU Des:,gn Camp Partic',parrls 31 Volume XIII No, I Desi nAlabama Volume XIII, Issue I PUBLIC DESIGN AWARENESS AND EDUCATION DesignAlabama Inc. works to increase awareness and value of the design disciplines (~ stop sign is a gift that injluence our environment. We believe that the quality of life and for you to learn that economic growth of this state are enhanced through attention to and moving in the same investment in good design. direction won't take you DES I G N I N G FOR I N D U S TRY any place new." ((Great discoveries Alabama Council AlA ((The grandest of all laws is . - Rex Steven Sikes and zmprovements the law ofprogressive invariably involve the cooperation of development. Under it, in the many minds. )) wide sweep of things, men - Alexander Graham Bell grow wiser as they grow olde'0 and societies better. " - Christian Nevell Bovee Alabama Architectural Foundation GRAHAM FOUNDATION This publication was made possible through funding by the contributors listed above. For additional information about DeslgnAlabama, please call (334) 353·5081.
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Title | Design Alabama: The Public Forum for Design in Alabama, Volume 13, Issue 1, 2003 |
Description | This is the Volume XIII, Issue I, 2003 issue of Design Alabama: The Public Forum for Design in Alabama, a newsletter dedicated to all types of design in Alabama. This issue features articles on the theme "Designing for Industry". The newsletter also describes different types of design projects in architecture, landscape architecture, urban design, engineering, interior design, industrial design, graphic design, and fashion design plus historic buildings and sites. |
Article List | 1. Designing Spaces; 2. Historical Perspectives: A Sign of the Times: Preserving Our Historic Neon Signs; 3. Designing for Industry: Lakeshore Crossings, JeffMet, Opelika, Gadsden, I-20 Corridor; 4. Good Vibrations; 5. Traffic Engineer Masters Transportation Planning; 6. Designing Alabama |
Creators | Design Alabama, Inc.; Alabama State Council on the Arts; Auburn University |
Date | 2003-03 |
Decade | 2000s |
Editor | Seale, Karen |
Art Director | Hartsfield, Nancy |
Writers | Armstrong, Jessica; Brown, Elizabeth Via; Dugas, Tomie D.; Morris, Philip; Seale, Karen |
LC Subject Headings |
Architecture -- Alabama City planning -- Alabama Landscape architecture -- Alabama Highway engineering -- Alabama Historic buildings -- Alabama Industrial design -- Alabama Engineering design -- Alabama |
TGM Subject Headings |
Signs (Notices) Building construction Industrial facilities Industrial design City planning Cities & towns Streets Parks |
EOA Categories |
Arts & Literature -- Architecture Business & Industry -- Construction Geography & Environment -- Natural Environment -- Parks, Reserves and Natural Areas Science & Technology -- Industrial Research and Technology Geography & Environment -- Human Environment -- Cities and Towns Geography & Environment -- Human Environment -- Transportation Routes |
Type | Text; images |
Format | |
File Name | 2003 Spring-Summer DA.pdf |
Source | Design Alabama, Inc. |
Digital Publisher | Auburn University Libraries |
Language | eng |
Rights | This image is the property of the Auburn University Libraries and is intended for non-commercial use. Users of the image are asked to acknowledge the Auburn University Libraries. |
Submitted By | Carter, Jacqueline |
Transcript | Spring/Summer 2003 Volume XIII, Issue I $4,00 a ama THE PUBLIC FORUM FOR DESIGN IN ALABAMA , ------ .- .--' ' DesignAlabama Inc. Board of Directors: Cathryn Campbeif Gerachis, Chair Goodwyn, Mifls and Cawood fnc, Montgomery Nancy Mims Hartsfield, Vice Chair Auburn University, Professor Emeritus Montgomery Elizabeth Ann Brown, Secretary Alabama HistOrical Commission Montgomery Charles Callans, Treasurer Birmingham Realty Birmingham Arneife Adcock Central Alabama Electric Cooperative Prattville Joseph R. Donofro Donofro & Associates Amiitects Inc. Dothan Janet Driscoll Driscoff Design Montgomery Micbelle Gilliam City of Decatur Planning Department Decatur 80 Grisham Brookmant Realty Birmingham Debra Hood Greenville Tin Man Lau Auburn University Auburn Robert Martin Southern Progress Corp. Birmingham Kenneth M. Penuel Southern Company Services Inc., Retired Birmingham Debbie Quinn Fairhope City Council Fairhope Kay F. Roney Wallace Gommuni/y Gollege Dothan Larry Watts Birmingham Regional Planning Commission Birmingham Karen H. Seale, Executive Director Philip A. Morris, Director Emeritus Volume XIII, Issue I Cover: Industrial parks benefit from designers' creative input. Letter.ftxml, the Director "Produce great pumpkins, the pies will follow later. " - Author unknown In my search of quotations for the back cover of the journal, I came across this clever little saying, and it struck me as a perfect illustration for this issue's feature on the impact that design makes in planningfor industrial development. Then, as I read it again, I realized that it not only sums up the topic of this one issue, but also the purpose of the journal and, infact, the mission of Design Alabama at large. By sowing seeds of public awareness for the design arts, we are producingfruitful and informed thinking on areas that directly affect both the economic well-being and the quality of the life in our state. It is an effort that is yielding some pretty terrific pies. Such a fine crop takes many hands to produce, and the board of directors and I would like to thank those who support us as financial sponsors of our organization, contributors to the publication and active participants in our programming. Your dedication is the key to our current and continued success. As I write this letter, I am preparing to turn over the reins to a new executive director and making final plans for my family'S cross-country move. I take with me a greater understanding of the difference that design makes for our communities and the hope that the seeds I have sown in the development of new programming for DesignAlabama will bear great pumpkins. With best regards, Karen H. Seale Editor: Karen Seale Managing Editor: Tomie Dugas Art Director: Nancy Hartsfield Associate Art Director: Ross Heck Assistant Art Directors: Kelly Bryant, Tomie Dugas, Dana Gay Samantha Lawrie, Wei Wang Contributing Writers: Jessica Armstrong, Elizabeth Via Brown, Tomie Dugas, Philip MorriS, Karen Seale This publication is made possible through funding by the following contributors: Alabama Architectural Foundation Alabama Council AlA Alabama State Council on the Arts Graham Foundation Nimrod Long & Associates Sherlock, Smith & Adams The Architects Group The Home Depot A special thanks to Philip Mo"is for his ongOing assistance and advice with this publication. Submission Information DesignAlabama encourages submissions from its readers. Articles about work from all design disciplines are requested, as well as copy related to historic preservation. Please submit copy along with visuals (photos, slides, drawings, etc.) to DesignAlabama Inc., P.O. Box 241263, Montgomery, AL 36124. Ilems for Project News and Details of Interest should include a paragraph summary detailing the nature of the p;oject, the design firm, principals and associates involved and any other details that may be of interest such as unusual or special design features, completion date, approximate cost, square footage, etc. Also inClude the name, address and phone and fax number oi the client and an individual whom we may contact for further information. Direct inquiries to (334) 353- 5081 or mail to: designalabama@arts.stale.al.us. Past journal issues are available for $6.00 including postage and handling. Contact DesignAlabama at the above numbers for availability information and to order. © 2003 DesignAlabama Inc. ISSN#1090·0918 This issue of DesignAlabama was designed and produced on Macintosh Computers utilizing Quark.XPress 4.1. Proofs were printed on a HP 4000N and final output on a Compugraphic 9400. Revamping the old to inspire the new. p7 DesignAlabama is a publication of DesignAlabama Inc. Reader comments and submission of articles and ideas for future issues are encouraged. Desi nAI abama CONTENTS Preserving the glimmer of Alabama's neon heritage. p.10 FEATURES "DESIGNING FOR INDUSTRY" RAISING THE BAR ON INDUSTRIAL PARKS. -,,~~-- .. _._---- LAKESHORE CROSSINGS JEFFMET ....•....................... OPELIKA GADSDEN .................. 1·20 CORRIDOR ARTICLES DESIGNING SPACES DEPARTMENTS ProjectANews Work of statewide significance. - .-.. ,,------- Historical'i'Perspectives A sign of the times, Design_Makes A Difference WorkPlay. Designer@?Profile Traffic engineer Darryl Skipper. DesignAlabamatUpdate Projects and progress. -----._-------------.".-_._-- - -- --_. __ .------ Details+Of Interest Noteworthy observations. Injecting design into industrial park development. p13 13 14 ..���....•....................... 16 . ......•.•............. - •...... 18 19 20 7 4 10 22 25 27 29 Merging art into the city's day/nightlife. p.22 ProjectANews Project News is a regular feature of OesignAlabama and provides an opportunity to keep up-to-date on design projects that have an impact on our communities. Uberty Bell Garden Dedication (top) and Pettus Randal! Miniature Museum TSUID Library (top) and Interior Rotunda DesignAiabama 4 As the scope of The American Village in Montevallo has evolved, its master plan has been revised and expanded by Blondheim & Mixon inc. Architects of Eufaula. The education center. dedicated in 1999, was developed to teach and inspire students in American history and civics. There students participate in colonial American government and economics in historically inspired buildings and rooms that evoke important historical settings. Mike Hamrick, project architect, designed the original master plan drafted in the mid-'90s, the recent revision and all village buildings. Added to the master plan are the President's House, cabinet buildings, trade building, Uberty Beli Garden and Federal Hall Annex. The President's House is patterned after George Washington's home in Philadelphia - the first White House, The Federal Hall Annex is inspired by the Washington Magazine in D,C, and will house the legislative chambers. The house and senate chambers are based on those in the Jefferson Capitol in Richmond, Va., with the Evan Terry Associates has designed a gymnasium for Epic School, located in the historic Glen Iris neighborhood in Birmingham on the outskirts of the UAB campus. The 6,500-square-foot, freestanding building architecturally complements the existing school through use of similar building materials including aluminum wall panels and scored concrete block. The arched roof forms contrast with the predominantly horizontal lines of the existing building. Softly filtered light through translucent wall panels illuminates the interior. Included in the building are the gymnasium, entry foyer, restrooms, office space and storage. Jeff Fowler, AlA, was project architect on the facility which opened spring 2003. rotunda a replica of the Federal edifice featuring 13 columns Epic School Gym around a center point. Among the most recently completed projects are the Colonial Chapel, Pettus Randall Miniature Museum and Uberty Bell Garden. The chapel, reminiscent of the Brewton Parish Church, is owned and built by a separate entity, symbolic of the importance of the separation of church and state in America, The Pettus Randall Miniature Museum is typical of colonial structures on the Eastern Seaboard and houses American history exhibits in an East Room setting. The Liberty Bell Garden was designed by Nimrod Long & Associates in the form of the Union Jack flag. The centerpiece is a replica of the Liberty Bell cast by Robert Shure of Skylight Studios in Woburn, Mass., from a mold of the original by Caproni Studios. Consultants on The American Village project are Joel Eliason, landscape architect with Nimrod Long & Associates of Birmingham, and Rebecca Hatcher and Ruth Means, interior designers with Hatcher Design of Birmingham. A Barganier Davis Sims Architects Associated of Montgomery recently completed the new Library and Technology Building on the Troy State University campus in Dothan. The 54,OOO-square-foot, two-story brick multipurpose buiiding houses the university library, computer labs, Sony Lecture Hall, a gallery for rotating art exhibits, grand conference room and the president's suite. The updated traditional exterior was influenced by the historic Bibb Graves Hall (1929) located on the main campus in Troy, The building was sited with the two existing buildings to form a "U" enclosing a cultural campus green. It was further enhanced with the addition of a large central fountain surrounded by a formal rose garden and connected to the parking and existing buildings. Further design elements include student pedestrian walkways and generous landscaping, all of which are part of the overall master plan for the campus. The building now serves as the showpiece of the TSU/Dothan campus and cornerstone to its masterplanned design. The University of South Alabama Library renovation and addition by iAG/The Architects Group Inc. of Mobile will provide an additional 53,000 square feet, expanding the facility to 120,000 square feet. Under construction on the north side of the library, the addition will complement the existing architecture, while establishing a progressive identity of its own. The design provides better access and a clearly defined entry through the glass wall atrium connecting the existing and new building. A dramatic and distinctive glass fa~ade will provide open views to the natural campus landscape from the inside, as well as a theatre of academic activity from the street. The four-story addition will include a high tech Center for Teaching and Learning and a state-of-the-art, multi-purpose auditorium. USA Library Renovation/Addition .... Davis Architects of Birmingham recently completed a master plan for SL Thomas the Apostle Catholic Church in Montevallo. The master plan for the church's 25-acre campus includes a new 1 ,200-seat sanctuary, family life center, gymnasium, schoo! and child development center. The design of the project is contemporary and takes advantage of the site's natural wooded setting in the design of the main worship space, as well as other areas of the complex, Phase one work is expected to be under construction this fall and consists of a new interim worship space seating 800 parishioners and an eight classroom educational facility. The national headquarters for the Children's Advocacy Center is a 40,000-square-foot facility located in Huntsville, just off the historic district of Old Town along a busy · thoroughfare. The concept was to : provide small-scale buildings sensitive to the neighborhood : with an interior courtyard accessed only through secure , entry points in each building. JH Partners Architecture : and Interiors of Huntsville created a campus of buildings : with individual distinguishing characteristics for each : department. The brick and manufactured stone structures · feature different colors and columns representing an abstract of the people who work there. Details reflect traditional Old Town with brackets, divided light windows, sloping roofs I and iron fencing. : The Children's Building is designed to create a warm, : residential feeling with beaded board wainscoting, drywall ceilings, bulletin boards to display artwork, wood flooring and painted ceramic tiles lining the halls created by children : during the spring Panoply of Arts Festival. Tucked away : nearby, a therapy garden invites children to sit and talk to , their counselors without interruption. Landscape architect was Reece, Hoopes & Fincher Inc. of Birmingham. In the Team and the Administration interiors, similar images ; are carried throughout using different colors and scale. The : only two-story structure, the Administration Building faces · the interstate on the most visible part of the site, signaling its importance as the first stop. The entrance features four large blue columns depicting people. The lobby, a semicircular space, introduces the colors and features of the : entire project. On the second level, a custom-designed iron , handrail sports colortul glass insets of children. The last building is a renovation of an old Armory/civic gymnasium. The wood gym floor has been retained and the high barrelvault roof exposed with trusses. Used for national program training, the building will house a mock courtroom, auditorium and meeting spaces. National Chifdren's Advocacy Center Interior National Children's Advocacy Center Garver Engineers recently designed improvements for the terminal front of the Huntsville International Airport. The new front was designed to blend with and complernent the existing terrninal and parking facility. The Huntsville firm's goal was to design a facility that would meet security requirements, be aesthetically pleasing, and provide a safe and functional env'lronment for patrons of the airport. The new terminal front includes short-terrn covered parking, allowing visitors to park under a weather-protected canopy to load and unload their vehicles and walk safely to the terrninal. Loading and unloading of vehicles in this area is limited to 10 rninutes, which is monitored by a new automated systern. This system displays each vehicle's remaining time on a large display above each parking stall. Garver Engineers also designed speed humps to encourage a lower speed through the area and colored concrete to delineate crosswalks, thereby enhancing pedestrian safety. This improvement to the Huntsville International Airport will effectively control traffic and protect pedestrians while maintaining a high level of airport security, without taking away from the natural beauty of the surrounding area and existing terminal. Construction is scheduled to be completed by June 30, 2003. Huntsville International Airport Nimrod Long & Associates is responsible for the landscape design master plan of Auburn University's Jule Collins Smith Museurn of Fine Art. Overlooking a 3-acre lake, the facility commands the most prominent location on the museum campus. The entry drive affords a grand view of the building while sweeping around the lake to the drop-off area. Visitors are greeted at the museum building by a formal garden, which faces an historic crop rotation field. A reflecting pool links the vehicular drop-off to the building entrance. Positioned at the end of the pool, a sculpture by Jean Woodham reflects its elegant form in the water. Flanking each side of the granite entry walk is a dramatic series of outdoor garden rooms. Panels of lawn surrounded by gravel walks and perennials lead to "secret gardens" with quiet fountains and sitting areas amid displays of ferns, hydrangeas, irises and other ornarnentals. Strategically placed sculptures beckon visitors to enter distant gardens. In addition to the formal gardens, a walking path circles the landscaped grounds and lake. JCSM Entrance (top) and Garden .... Sherlock, Smith & Adams is overseeing construction in the renovation of historic downtown Thornasville. Selected in 1997 to help create a "vision" for renovating the downtown area, the Montgomery firrn, working with city officials, developed a comprehensive master plan for streetscape improvernents. SS&A was responsible for construction documents that included: renovation of historic elevated walks, new concrete : walks with decorative paving, new landscaping, street furnishings, decorative lighting and storm-water systern upgrades. As a means of "killing two birds with one stone," officials decided to upgrade the city's existing utilities prior to, and in conjunction with, the streetscape irnprovements. Thomasvifle Urban Core Revitalization Plan 5 Volume XIII, No.1 Fourth-year students in an Auburn University industrial design class have redesigned the Weeks Bay Interpretive Center in Baldwin County. The project • started spring 2002 wiih proposals of five different style approaches for redesigning the interior of the NOAHaftiiiated facility. After viewing the models and drawings, officials armed with grant money asked if the students could construct their proposals. In a combination of bayou and contemporary styles, the students under Professor Rich Britnell transformed the walls using cypress and board and batten. Exhibit cases were fabricated for habitat models, specimen collections and a diorama. A welcome wail features an environmental scene with taxidermy, a topo map and artifacts. The intro wall conveys basic information on NOAH and includes flat screen computers. Students rewrote the display text and communicated it visually through graphics on 2' x 4' back-lit panels. With ihe redesign of the aquarium room this summer, the projeci will be completed. The year-long construction phase, which will cost approximately $100,000 could have run between $350,000 - $500,000 if constructed commercially. Estuaries Weeks Bay Exhibit Wall (lop) and Texl Panel DesignA!abama 6 Students Assembling Display Case The Project for Public Spaces inc. has released its master plan for revitalizing downtown Mobile. The 87- page Public Space Action Plan for Downtown defined the project's goals, explained techniques for action and laid out a plan for permanent changes to produce a positive long-term effect on the growth and physical attraction of the core area. The document presented by Fred Kent and Kathy Madden, principals of the New York-based firm, included suggestions for improving the key green spaces of Bienville Square, Cathedral Square and Cooper Riverside Park. Four gateways were identified and improvements to major thoroughfares - Dauphin, Government and Water streets - were addressed. To create pedestrian-friendly streets, traffic calming techniques were introduced, as well as recommendations for changing some one-way streets to !!No-way. A publ ic market space was suggested for Conti Street, and details such as plantings were presented. The report can be viewed on Main Street Mobile's Web site at www.mainstreetmobile.org. In February 2003, Auburn citizens attended a forum led by planner Darryl Meyer of KPS Group to identify and discuss the best and worst aspects of their hometown. The City of Auburn retained the Birmingham-based firm to evaluate the city and develop a strategic development concept. The purpose of the meeting was to encourage more assets, reduce liabilities and keep the town's "sacred cows." Taking a cue from the university's "campus as a village" concept drafted in a report by the International Design and Entertainment Associates (IDEA) in 2001, the Auburn Village Centers Strategic Development Concept encourages development of compact centers that focus and complement the surrounding neighborhoods. Rather than continuing single-use retail sprawl along the major corridors, Auburn will focus development on a compact pattern of village and neighborhood centers supported by adjacent residential neighborhoods. In turn, these centers will be supported by gateway and commercial centers, community commercial centers and existing commercial corridors. Rodney Davidson of Dogstar Design in Birmingham created the official logo for this year's celebration of the Grammy Awards. The whirlwind project - just two weeks from start to completion - resulted in a strong mark for the event, held February 23rd in New York City. The mark had to accommodate the main Grammy logo used every year, as wei! as speak to all types of music. The acoustic guitar was featured because of its roots in ancient music and its place among the evolved modern instruments. The illuminated skyline suggested the anticipation and celebration surrounding the event. Art director for the Grammys, Rikki Poulos of Rikki Poulos Design, who liked the simpliCity of the mark, noted, "Rodney produces very clean, enduring design. There is a beautiful flow to his work. His color palette is basic and also very easy to work into other applications" Davidson has created marks for clients such as Coca-Cola, Oracle, Royal Caribbean, Delta Airlines, Nissan, WilliamsSonoma, Columbia University and Cigar Aficionado. ... MindVolt of Athens designed a fund raising brochure and postcards for the restoration of Delano Park in Decatur. The design firm captured the grandeur and historical value of the park in the pieces despite the limited budget of their client, the Friends of Delano Park. Ink was restricted to !!No colors black and Pantone 458 (a light mustard color with a hint of green). The color palette gives the brochure not only an historically prominent look, but also a contemporary feel to match the clean lines of the design. For budget purposes, MindVolt also handled the photography. Says principal Sloane McWhorter, "Since the park is in need of restoration, we chose to intimately photograph different elements of the park, such as the trees and architectural features. This way we could show the beauty of the park without highlighting too many of its hardships. With all of this in mind, we created a piece that will sell the grandeur and importance of the park, what it was and what it could be again." ... Delano Park Brochure and Postcards . • . NEW SPACES THAT OFFER • • • by Karen H. Seale Desiring a more open and team-oriented setting, a growing number of design firms are stepping out of the traditionally structured office and into some unlikely locations. Retired factory buildings and warehouses, old storefronts and even postwar gas stations with their large undefined areas, solid wood or cement flooring and regulated window spacing are being revamped as exciting new spaces that offer both practicality and inspiration to their occupants . • One fine example of this is the recently completed office of Williams-Blackstock Architects Inc. in Birmingham. Located on the second floor of a warehouse that pre;iously sheltered parts for the automotive industry, the contemporary, functional space designed by the the firm maintains respect for the integrity and history of the building itself. "While the existing structure is not architecturally elaborate, the building is a good example of warehouse development in this area occurring in the 1920s," explains one of the firm's principals, Joel Blackstock. Prior to its conversion into offices/or WilliamsBlackstock Architects Inc., this building's interior rriflects its past occupation as a warehouse for the automotive industry. Allhough architectural!y modest. the bUilding is a good example of 1920s warehouse structures . BOTH PRACTICALITY ANO INSPIRATION ... The converted interior affords the designers all excitillg new workspace wbite still retaining the spirit of the building's past through e.tposed brick walls and concrete cei1fllgjoists. 7 Volume XIII. No. I This breathtaking view of Birmingbam's skyline, which Cim be seen from the informal meeting area, is a constant SOurce of impiration for tbe designers. A deceptively unassuming building from the street, the wellbuilt structure has many optimal design features that the firm found attractive including load-bearing brick walls, boardformed concrete floors and steel-cased windows. An added plus is the building's location, which affords a panoramic view of the downtown skyline and the historic railroad district. Combining the firm's need for an efficient workspace with a celebration of the building's past, the design for the office interior leaves the existing brick walls and concrete ceilings exposed. The electrical and mechanical systems have been relocated under a raised floor. Not only does this eliminate the clutter of ductwork and electrical conduit in the ceiling, but it also allows for flexibility in the placement of furniture, as the electrical and telephone systems can be pulled to any desk or equipment location in the office. Keeping with this concept of flexibility and to encourage interactivity among the staff, the firm has chosen to furnish its entire workspace v·lith movable furnishings. From drawing tables to conference tables, every piece of furniture is on wheels or casters. Custom-designed and fabricated steel shelving units on casters provide storage and double as tackboard space for drawings and sketches to promote input and feedback. "The layout is organic and can be moved to team workers together or shrink the space as needed," states Blackstock. "Areas for teaming, group meeting and locations for sharing knowledge and information support a work ethic of collaboration and are integral to the education, innovation and success of our company." The open floor plan also incorporates informal areas like the cafe-style break area for relaxation and less structured \vork, as well as a more formal meeting and presentation area directly off the lobby. Overall, it is a combination of areas that Blackstock feels effectively channels the firm's resources "\"ith the ability to interact, communicate and influence virtually all aspects of our business by utilizing a workplace that supports the individual, as well as the entire company." An enclosed conference room located directly Reflecting the firm's desire for an open and flexible workspace, all jilrniture is set on casteni or u'heels for easy transport. off the lobby (dlows some prit'ac), for more formal meetings and client presentations. "AREAS FOR TEAMING, GROUP MEETING AND LOCATIONS FOR SHARING • KNOWLEDGE AND INFORMATION SUPPORT A WORK ETHIC OF COLLABORATION AND ARE INTEGRAL TO THE EDUCATION, INNOVATION AND SUCCESS OF OUR COMPANY." included in the general U'orkspace is this cafe break area that serves as both a spotfor informal u'Ork and a place to ullwind. DesignAlabama 8 • • Once a main street storejrolll, the MindlJoit offices are noU' aji{sion o!tbeyoungjirl11s modemjlair with the buildillg:~ architectural pas!. N0!1h of Birmingham in the small town of Athens, the graphic designers at Mindvolt are enjoying a hip, new space where even the identif)ing signs for the restrooms are a little shocking. Designed by Lonnie VO\vels of Lawrence Lee VO\\'els Architect of Birmingham, their space also reflects the firm's desire for a modern, studio setting while engaging a connection with the building's past. Once a downtown storefront, the two-story, brick building offers a rectangular, open floor plan broken in half by a modern addition that incorporates the restrooms and HVAC closet. "A visit to the client's previous office revealed the firm to be a cutting-edge advertising agency," states Vowels. "Given the type of client for \vhich I was designing, I immediately knew that a standard acoustical ceiling with plain sheetrock walls would not do. In analyzing their work, I sa\v dynamic and electric graphics and color. It was decided that the space should reflect their work. In other words, they should work within their work." Drawing from this idea he developed an electrified theme for the space that played off the firm's name, These tongue-ill-cbeek bathroom signs are just one of the nWI~)' touches that reflect the energetic j)ersona!i~J' of tbe Mindliolt offices. Details like tbis arcing ceiling palle! lend a sense of flow to the space and connect the two hakes oftbe office. • Addressing the practicalities of the space, Vowels incorporated dynamic angles and curves like the arcing ceiling connector to "break the box" and connect the two halves of the office. The haphazard ductwork in the ceiling has been disguised with a series of angled acrylic panels that differ in texture and opacity to reflect the high-powered nature of the advertising business, Spotlights snake throughout, playing their curve off the panels' hard edges. In contrast with these contemporary materials and to honor the building's history, Vowels has left many of the original brick and plastered walls exposed, framing each like a piece of fine arhvork. A stylized transmission tower, which incorporates used conductor heads to complete the effect, serves as both a gateway into the studio workspace and support for the desk In the studio, fixed adjacent workstations create an environment that is conducive to both independent and team-oriented work. This open studio is balanced by more structured areas like the conference room and reception area at the front and the principals' offices at the back. Reflecting the creative energy of Mindvolt's team members, VO\vels has also added vibrant color throughout the space, as well a" clever touches like the spark plug drawer pulls, both new and used, which identify both current and dead projects stowed within the drawers. A Mindvolt client who happens to be a German stonema.'ion, provided the intricate fish-scale pattern for the stone flooring in the reception and conference rooms. Vowels explains, "This pattern alludes to the fact that a hip, cutting-edge advertising firm is like a fish out of \vater in downtown Athens, Ala," lIIII Arcbiteci RONnie Vowels embodied the creati1.'€ energy of the MilldllOft team in tbe electrifJ'illg colors and bold, contemporary lines of the main studio u:orkspace. ADDRESSING THE PRACTICALITIES OF THE SPACE, VOWELS INCORPORATED DYNAMIC ANGLES AND CURVES LIKE THE ARCING CEILING CONNECTOR TO "BREAK THE BOX" AND CONNECT THE TWO HALVES OF THE OFFICE. 9 Volume XIII, No. I Historical~Perspectives Preservi ng Ou r Historic Neon Signs DesignAlabama 10 "During the middle of the 20th century, neon signs turned North America's roadside into a luminous wonderland. The most compelling signs were figural: imaginative, cartoon drawings in light. These unforgettable depictions of exploding bowling pins, crashing cars, baton-twirling majorettes and lassoing cowboys were fodder for legend and lore." - Len Davidson, IlYintage Neon" left MOON IVINX LODGE, ,\LBERTA cm Once a common sight along Alabama's highways, brightly lit signs Ilke tbis one for the Moon W'lnx Lodge have become an endangered species. far left 16Tf1 STREETBAPTlST CHURCH, BIRMINGHAM This sign for the 16th Street Baptist Church remains a cherished beacon of hope for Binningham residents. left and above, HUNTER FURNITURE, BIRMINGHAM WHEATEN PRINTING, BIRMINGHAM On main streets across the state. local businesses frequently enlightened their customers with signs like these. Once recognized landmarks for weary travelers seeking a hot meal or a good night's rest, many of Alabama's historic neon signs have been lost due to neglect or willful destruction_ Others are still standing, but are in desperate need of repair, Since their appearance on the 2002 Places in Peril list published annually by the Alabama Historical Commission and the Alabama Preservation Alliance (APA) to highlight significant endangered historic Sites, it is an issue that has unexpectedly become a hot topic "The state boasts a few remaining historic neon signs, such as the Moon Winx Lodge in Alberta City, but the lights have gone out for good on a startling number of others all over the state," comments Chip Deshields, executive director of the Alabama Preservation Alliance, "As the result of this listing, the APA received overwhelming response from the public We love our history in Alabama, and neon signs are part of that history_ A year after our listing, the APA office continues to receive calls and e-mails from concerned citizens who want to save historic neon signs in their community." below, "ICDONALDS·, HUNTSVILLE During the forties and fifties, neon was a popular form of signage with national businesses from car dealerships to restaurants. Today, signs like thiS one for McDonald's are a rare find. left BIG BOB GIBSON BAR-B-Q, DECATUR The dancing pig at Big Bob Gibson's is still an inviting sight to hungry travelers. First developed by French inventor Georges Claude in 1910, neon signs did not become popular in the United States until the late 1920s, For the next two decades, neon was considered the perfect medium to convey the assertive vitality of the American consumer and was used widely from signs for national chains like McDonaldss to advertising for the local hoteL By the late 1950s, however, the brilliant status of the neon sign had drastically diminished, Along with the development of new and sleeker lighting techniques like fluorescent, the rising cost of production and a decline in available craftsmen led to much of neon's decreased appeaL Robb Pittman of Scott Services Co, calls it "a lost art," His is one of the few companies left in Alabama with neon craftsmen, known as "benders" because of the bending process for the glass, "Neon tubing is stil! made by hand," he explains, "and restoration usually requires replacement of all of the glass to ensure a consistency in color along with the electrical wiring to meet 11 Volume XIII, No. I above: BEVERLY MOTEL, MOBILE To accomodate the increase in tourism to the Gulf Coast beaches during the 1950$, roadside motels once dotted Alabama's landscape, many boasting illuminated signs like this one for the Beverly. new codes," Often sign owners will also find the replacement of rusted metal and other pieces necessary as well, sometimes leading to daunting costs, What is it then that has drawn such a strong response for their preservation? For some, perhaps, it is the artistry of the signs, but for most it seems to be the treasured memories of the places they represent. "It brings back a lot of childhood memories," one woman wrote ofthe Moon Winx Lodge in her response to the Places in Peril listing, "I always loved to see that sign," To help promote awareness of the significance of historic neon signage in our state, the Alabama Preservation Alliance is publishing a poster and set of postcards designed by Brandon Boycher, an industrial design student at Auburn University, For information on the availability of these items or more information on the preservation of neon signage in our state, contact the APA at 334-834-2727 or bye-mail atalpresal@bellsouth.net. .. OesignAlabama 12 below: ROXY THEATRE, RUSSELLVILLE Glowing movie theatre signs like this one for the RO:>"l' once echoed the golden era of the big screen. Additional resources for the history and preservation of neon signs include: • "The Preservation oj Historic Signs" by MichaelJAuer Available online at www2,cr.nps,gov/tps/briejs/briej25,htm • "Vintage Neon" by Len Davidson Available tbrough the American Sign Museum Web site at www.signmuseum.org • "Neon, Art + Science = Style" by Ayn Gainsjord Available online at www,utexas,edu/courses/tankard/Gaisjord,storyhtml • • e for by Philip Morris Judging from past practice and the looks of many older industrial sites across Alabama, it would be hard to make a case that design - architecture, planning, landscape architecture, graphics - has had any part in the process, Not so today A drive by the Mercedes-Benz assembly plant on 1-20/59 with its sweeping landscaped foreground and highstyle visitor center/museum in view makes the first "gateway" interchange at Tuscaloosa further west, by comparison, look like a junkyard, The level of opportunity and competition is changing, and more and more cities and counties, often their industrial authorities, are bringing designers into the creation of industrial parks, Developers, too, are raising the bar on projects, Designing for industry has become, for many, part of an overall quality-of-life case made in attracting jobs and investment This survey presents examples of design at work in industry, It starts with Lakeshore Crossings, a new business park where the developers, seeking to bring a better product to the market, put real emphasis on the park aspect and challenged architects to produce more appealing office/ warehouse structures at no greater cost Next come two governments, Jefferson County and the City of Opelika, that have invested in major new properties so they would have ready-made sites for a range of users, In both instances, their industrial development authorities insisted on good planning, attractive landscaping and signage, They also wrote guidelines and established covenants to assure that each site within the parks is developed to the same high standards, '1 ' 11J '(! 'JIi"i j'l'!(' Another city, Gadsden, has just opened the first phase of a new business/industrial park next to its airport designed to help reposition the city from its heavy-industry past to a more diverse, new economy, The city sees the park as part of a larger economic development strategy that includes a revitalized downtown, new regional recreation attractions on its waterfront and other civic investments, Finally, we take a look at the major interstate highway corridor stud'ies prepared jointly by regional planning agencies following the announcement of the Mercedes-Benz and Honda developments, A closer look at the 1-20 Birmingham-to-Anniston study reveals that planning already underway by the East Alabama staff greatly enhanced the ability to respond to Honda's needs and cinch the location, From tilt-wall building up to the scale of a region, designing for industry has come of age in Alabama, Pbilij) Aforris has more than 30 yettrs e>.perience in magaZine work induding tenures as execuliw editor and edftor-at~large al Soutbem Lilling, Coastal Living and Soulbern Accents. Although he retired in 2000, /wom:~ remains active as a freelance writer and re.ljJeded lecturer Oil design, as well as a major contribulor to D@gnAiabama. 13 Volume XIII, No, I DesignAlabama 14 An alfrac({w en!!}' On l.akeshore i'arku"«y announces tbe entry to Lakeshore Crossing)-. Lakeshore Crossings It is only a short distance away, but the new Lakeshore Crossings office/industrial park is miles ahead of the older Oxmoor Industrial Park in terms of a designed environment. Both are located along the extension of Lakeshore Drive west from Homewood, the new parkway that has opened up thousands of acres of close-in developable land very convenient to Birmingham area interstates and local highways. The earlier industrial park evolved over many years and without much attention to the park aspect - how it all would look. Although there are some attractive buildings, the general impression is random and cluttered. Lakeshore Crossings was conceived to serve a similar market but with consistent quality in the overall layout and individual site development. "Most typical business park developments in this area are sold off in parcels with no restrictions," says Charles Simpson of Brookmont Realty, the Birmingham-based firm that also built the new Concord Center office building downtown (DA, Fall 2002). "Brookmont will own and lease all of Lakeshore Crossings, and we wanted to set a level of design and execution that would let us accommodate a range from Class A office to warehousing. That translates into our leasing over the long term." Still, the rigors of the market are reflected in the spec shell building costs running $30-$34 per square foot, including site work and contingencies. To capitalize on the 76-acre property's direct access onto the new extension of Lakeshore (planned as a true parkway with curb cuts strictly limited), Brookmont invested in an attractive entry design by landscape architects Holcombe, Norton & Pritchett of Birmingham. Birmingham architectural firm Williams-Blackstock, which has designed the first three buildings in Lakeshore Crossings, also has designed the graphics and worked on the parkway frontage and site improvements with Landscape Services and Civil Associates, civil engineers. For a bllilding designed for Time Wamer Cahle. Williams·Bfacksfock set a dark grey glass and steel enfrJ in conlrast 10 Ibe palfemed till-lrall concrele stnlclure behind. TfJe eiemtiolls q(201 London Parkway sholt" strong horizontal ptltfernillg ill lrindOIl; frames ({nd darker brick against red. GrflSS)�� earll) berms and crisp grapbics kr ,Vi/Iiams-Blackstock sel a qlla!i(r tOJle along the inferior par/;:Il'a): "You typically see blank walls, a 4-Ioot sidewalk and a 60-foot deep bay of parking running between buildings and the curb," says Joel Blackstock. "The edge of the road had been cleared of trees, so we encouraged them to put in big, rolling earth berms to soften the appearance. The parking areas are broken up by landscaping so you don't see endless paving." For the yet-developed portion of the site sign'ificant existing landscape will be saved for the same effect. When it came to building design, Williams-Blackstock called on the firm's experience some years ago in doing a low-cost concrete tilt-wall project in Dallas for a Birmingham-based insurance company. They found that using the materials (concrete and steel) honestly, but with some refinement, produced a surprisingly good result. This technique shows clearly in the 40,000-square-foot Lakeshore Crossings building built for and leased by Time Warner Cable. The concrete panel walls are sandblasted and given a subtle grid pattern, part frorn scoring and part horizontal bands of brick painted grey. The architects asked Bill Harbert Construction, the lead contractor, how much glass the budget would permit, and they concentrated it in an elegant glass and steel cube for the main entrance. For the 201 London Parkway building Williams-Blackstock used a similar patterning but this time in a brick-veneer, rnetai-frame structure with the banding in a darker red brick. An unusual black-painted metal cornice repeats the banding, as well as the coloration of the tinted windows and frames below. Currently under construction is a new building designed to flexibly accommodate office/industrial tenants. Here there will be a higher clearance (21 feet under the ceiling joists) so the occupants have the option of putting a mezzanine office in front with full-height warehouse space behind. Even at this level of budget, Williarns-Blackstock enjoys the challenge. "It is fun to prove you can be just as creative with $30 per square foot as with $100," says Blackstock. "This building will face south, so the sun will bring the pattern in the concrete alive." a Offiel massing alld bold pafferns incised ill!he tilf-IIP concrete walls break IIp tbe mass of a lie//! speculative office/warehouse sfmc/llre a! Lakesbore Crossings. 15 Volume XIII, No. I DesignAlabama 16 Jeff Met Olle of fico eNfra1l1::es illtojeffersolJ Metropolitall Park, or jeflJlet. in/be wes/em part of the counly eslabfisbes the landscape cbaracter cal/timl!:l! (/!ong the roads throughout. When the Jefferson County Industrial Development Authority was established seven years ago, its first project was to locate and develop a sizeable industrial park. And, the authority determined to make it one of quality For example, it was determined that no prefab metal buildings would be allowed. "We were going into an area with estabiished neighborhoods, and we wanted to ensure that the park would be compatible," says Deborah McGill, executive director of the authority. 'When we started talking about restrictions. some people from the developer and public sectors told us that would keep a lot of companies from coming in. But we decided to go for the long term and set high standards." So for Jefferson Metropolitan Park, or Jeff Met as it is commonly called, a master plan and a set of restrictive covenants were developed and are used to guide both the overall development and individual projects within its boundaries. The 736-acre site is located in western Jefferson County a short distance south of an 1-20/59 interchange. The ready access, gently rolling topography (former farmland) and a Norfolk-Southern Railroad line bordering the property on the south made it ideal for the purpose. To creale a framework for the master plan, Sain Associates, a Birmingham-based civil engineering firm, organized a nvo-day design charrette (brainstorming session) at a nearby golf course clubhouse. In attendance were several county commissioners, authority board members and staff, utility company representatives, county transportation, environmental and planning staffers and others. The HI~'t neu' OJfia6fax distribution eellfer I~' screeJled JIVJI! tbe adjoining high/f(lY by {I bUffer ofkllld tllId existing trees. "The key components of the master plan involved phasing acreage and lots for developers, internal circulation, identification and protection of wetlands and overall aesthetic issues," says Joe Meade, project head for Sain Associates, Along with the restrictions on individual buildings, the main moves to make Jeff Met more attractive are: , A 70-foot setback from the parkway threading through the property , No visible overhead utilities (they are placed out of view along the rear property lines), " Retaining existing land forms and tree cover along Old TuscaloOsa Highway bordering the site to the north "Use ofplahh;¥iiho darth der'!nstd"credte k,,~Bveiall!and!;ct{pe character (designed by Goodwin, Mills & Cawood of Montgomery), " , C,)' Ll i j _',h~'-"" .. -AA;, -"',,, Jeff Met's development pace has been good, even in a slow economic period, with 34 percent of the sites sold and a 10-year expected build-out During 2003 there will be four projects under construction, including a large manufacturing facility for Oxford Automotive, a supplier of components for the Mercedes-Benz plant now being doubled in size several miles to the west Architects for Oxford, Designform Inc. of Birmingham, have used window placement, patterning and subtle coloration on the tilt-up concrete walls, as weli as ancillary structures, to give a more pleasing scale and visual interest to the massive structure, The critical decision to prohibit metal buildings was one the Jefferson County Industrial Development Authority took after looking at other industrial parks, "We visited one in Louisville, Ky" that had only tilt-up concrete, and it made a big difference," says McGill, "The concrete is a more durable material, and it can be manipulated with pattern, though we don't allow color stripes, We have a size advantage here, All of our projects so far are 250,000 square feet or larger, and when you get above 75,000 square feet the cost of using concrete is about the same." When McGill, in an earlier position, was involved in a new industrial park for Prattville, they looked at prohibiting metal buildings, but it was decided that since nearby cities ailowed them, they might lose projects to the competition. "It would be good if ,~Iabama communities could all be in the same boat on this and demand a higher quality of development It makes sense as an investment and also on quality-ai-life issues," Not incidentally, the handsome promotional materials for Jeff Met put as much emphasis on the livability of the area as on the park itseif. 1m - For Mercedes supplier Oxford Au{omo/iw, arcbitectural jirm Designform ofBinniligham employs subtle 1m/! jmt/ems. windou:s. all arcade ((lid arched paI:iHans 10 tame !be mass of/be structure. No metal bui/dings are allowed injejjMef. -~." Fur . .IFF: r'{CRT-f El\ ITs.l,I'~f:;: 17 Volume XI!!, No. j Dis/ant (/nd closer IJieln' show one of Jbe two entrances to the Opelika jXlrk. Ali buildings within the park require approred landscaping. De jor Opelika "Instead of the zoo of open ditches and overhead wires that many towns in the past built for an industrial park, the Opelika Industrial Development Authority wanted to think of this as a business park that could accommodate a range of uses including industry," says Cathy Campbell Gerachis, landscape architect for Montgomery-based Goodwin, Mills & Cawood. " So the utilities are out of sight, the main parkway is lined with trees, the entrances are attractively marked, and there are guidelines for what is built." Encompassing 1,900 acres along 1-85, the Northeast Opelika Industrial Park has attracted an 800,000-square-foot Wal-Mart distribution center and Benteler Automotive, a supplier to the state's thriving new industry. As with the Jeff Met park in Jefferson County, this park is marketed both for its convenience (1 hour and 15 minutes from the Atlanta airport) and for the educational/lifestyle appeal of the greater AuburnOpelika area. Goodwin, Mills & Cawood has done the engineering and landscape design for the Opelika project, the largest of several being developed by the authority, and is also refining the guidelines. All sites will require landscaping with industrial ones not excluded. Their design builds on the original master plan prepared by KPS Group's planning and landscape division in Birmingham. One of the key considerations in the master plan was to make sure that the park presented a good front door aiong 1-85. "That's why we routed the main parkway parallel and close to the interstate, not through the middle of the property, so there DesignAlabama 18 The master plan for Nortbeast Opelika Industrial Park illustrates presen'ed wetlands alld buffers and lbe main internal parku'ay tbat parallels 1-85. would be no backsides of structures visible," says KPS Group landscape architect Amy Smith. "We also have preserved wetlands between the parkway and the highway, so the park makes a good impression" The fact that the land slopes down toward 1-85 greatly enhances its visibility. Other aspects of the master plan: • Individual sites were laid out with flexibility in mind so that 10-, 20- or 40- acre sites could be subdivided if desired. For example, a cul-de-sac access could allow a 10-acre site to be divided into four parcels. • Railroad spurs can be extended into the properr; from an existing line at the back side of the park without interfering with the road system • Wetlands and buffer lanes to set the park off from adjacent neighborhoods provide open space relief In the current environment, competition between towns, cities and counties that might once have driven industrial park development to the lowest level is doing the reverse - upping expectations and standards. _ De for The master plan for Gadsden Airport Industrial Park lI:as prepared by Saill Associates, a Binnlngham cMf ellgineen'lIgjirm, ill conjullctioll will; landscape arcl;ftecl Dreu' Wbarlon ofI1IlIIt,wt1le. For Gadsden, its just-opened Gadsden Airport Industrial Park community-wide effort to reposition itself in a new economy, moving away from the dominance of heavy industry. Also a part of that push is a successful downtown revitalization project and new open space attractions along its Coosa River waterfront. "When this project got going in late 1996. Gadsden had seen the loss of heavy industry jobs," says Toby Bennington. at the time director of planning for the city. " Everyone could see that the economy had to change to a more diverse one, and we needed an industrial park that was similar to a research and development park. one that could attract clean industry and other uses.' The city's existing general aviation airport. with good exposure from I-59 and its spur leading into town, oHered a chance to build on an existing investment. The initial thought was to eliminate one of the two runways and combine that land with adjacent property the city owned or planned to buy for the park. but the aviation community and the FAA argued against it. Instead. the new industrial park uses some of the airport land but keeps both runways open. To assure the park would address both the functional and aesthetic aspects. a planning team was put together that included Sain Associates, Birmingham-based civil engineers, and landscape architecVplanner Drew Wharton from Huntsville. Of the 1,700 acres, the first phase just opened embraces approximately 200 acres plus about the same acreage in preserved wetlands, accessed via a new mile-long parkway oH Airport Road. When planning began, the consultants investigated whether the airport itself could be a major reason for businesses to locate there. The study showed it would be an attraction, but not a dominant one. The strategy developed since has been to simultaneously create a top rank industrial park and increase the use of the airport for general aviation serving Gadsden, Etowah County and surrounding areas. Both would serve the larger initiative to strengthen and diversify the local economy. As for the park itself, nature became part of the plan. "We made a conscious decision to work with the wetlands on the site," says Charles Bali, who succeeded Bennington as city planning director "We felt this would make the setting more attractive. as well as cut down on permitting time. Eventually we'll use the wetlands to develop a recreational trail system for the park." lJ)caled mijacclIIIO Gadsdens general a/lialiOIl airport and with blgh Ilisibililyfrom /·59 and its spur. tbe nell-' park creates a gatewayfor (be ci(J', Eng'lneer Lawren Pratt. who is overseeing the Gadsden project for Sain Associates, points out that extension of the parkway to the south in the future will open up more land for development. "This is a well-located park being developed with landscaping, restrictive covenants and other amenities, like the airport. Access is good for Birmingham, Chattanooga and Atlanta. as well as to the Honda plant at Lincoln." To make the most of the new business/industrial park and Gadsden's other civic investments. Mayor Steve Means recently announced a new 3 percent city rental and lease tax which will be set aside in an economic development trust fund to be used exclusively for economic development efforts. _ Tbis aerial t'iew shows {be lieu: parkway wftb the airport be)'ond. Areas of woods and wellands are protected as par! oftbe plan, 19 Volume XIII, No. I De for DesignA!abama 20 The scope oflbecorridor sludyfor 1-20from Birmingham toAllllistoJl is apparent ill this map. 1-20 Corridor Successful recruitment of the Mercedes-Benz assembly plant to a location on 1-20/59 between Birmingham and Tuscaloosa led to a planning study of the corridor never before attempted. Though the focus was on potential industrial development spin-ofts, the analysis took into account a wide range of factors: transportation infrastructure, existing land use, environmental features, jurisdictional/cultural features, water and sewer infrastructure and soils. This was a first, and very big step, toward designing for industry across a vast geography. The mapping alone was a major step, and the fact that three other similar studies have been completed (1-20/59 between Birmingham and Gadsden, 1-20 from Birmingham to Anniston and 1-65 south from Birmingham) makes the scope of this work unprecedented. Announcement of the Honda plant at Lincoln gave impetus to the 1-20 study, and it represents the scale and thrust of all four. Produced jointly by the Regional Planning Commission of Greater Birmingham (RPC) and the East Alabama Regional Planning and Development Commission (EARPDC) in cooperation with local agencies, it embraces a 5-mile wide swath centered on the interstate and 75 miles long extending through Birmingham, Irondale, Leeds, Moody, Pell City, Riverside, Lincoln, Oxford, Hobson City, Anniston and Heflin, and five counties (Jefferson, St. Clair, Talladega, Calhoun and Cleburne). The introduction to the report points out that prior to Mercedes-Benz '1he primary focus of local economic development efforts along the major interstate corridors was commercial and small-scale industrial development." Now the level of the industrial game has changed, and the East Alabama and other studies include location-by-Iocation scoring based on infrastructure, environment and land use. They are not plans, per se, but they create a regional framework for planning at many levels. In fact, while the Honda plant was a stimulus, it did not come about in a planning vacuum, The East Alabama regional staff had earlier analyzed growth patterns in the area and concluded that the Gadsden metro area, Calhoun County and into the Talladega area were growing together along transportation corridors in the valleys, constrained by ridges, floodplains and large public land ownership. EARPDC was also in the process of preparing a master plan for the City of Lincoln. "If you have been planning all along on land-use issues and infrastructure, when you have a major investment with spin-off effects, you can fold that into your process," says Bill Curtis, executive director of EARPDC. "If you had to start cold, there wouldn't be time to handle such situations." As it tumed out, the regional planning group was critical in a quick response to help identify and find $13 million in grants for needed water and sewer that didn't exist. When the Honda site was identified, the planners set aside the Lincoln master plan to be able to absorb the huge new factor. When they resumed the process, a requirement of a grant from the Economic Development Administration (part of the U.S. Department of Commerce) restricted Lincoln from lapping into the new sewer and water lines for development on existing farmland or environmentally sensitive areas. 'The master plan Lincoln has adopted sets aside farmland and encourages developers to let floodplains and wetlands remain untouched," says Dawn Landholm, principal planner with EARPDC. "The plan also encourages infill development. Lincoln has very low density, with a population of just under 4,600 and a land area of 21 square miles. It will both protect the environment and reduce infrastructure costs if new development fills in gaps rather than spreading out." While the large scope of the 1-20 and other corridor studies provides a big picture framework and helps counties and cities assess potential for industrial and other kinds of development, it still comes down to the local level to manage the quality and character of what happens. The responses can be surprising. "We can help protect the wondertul environment we have in East Alabama by reusing older, abandoned industrial properties," says Mayor Chip Howell of Anniston. "We have a 14-acre former textile mill site right downtown that doesn't require new water or sewer lines and would put jobs where people need them." There are many such sites across Alabama that the state, by reducing back tax claims and insulating new owners from environmentalliabilHies, can help bring back to good use. Even the old, out-of-date industrial park or site could be given a new economic life. III ~.-"O'>~,,, ..• ,,">, ~""-,.."-,,,,,,,, '''e' "''''~;',';:~\''' 21 Volume XII!, No. I DesignlllMakes A Difference DesignA!abama 22 One of Birmingham's most dramatic adaptive-reuse projects is a 45,OOO-square-footwarehouse at the corner of Fifth Avenue South and 23rd Street. The once-abandoned property is now WorkPlay, a mUltipurpose Private versus public space drove many aspects of the design. The lounge and music haJJ are located in the upublic" corner of the building for visibility and easy access. entertainment and business complex infused with style and energy. ons by jessica Armstrong birmingham was spared urban renewal, the well-intentioned but shortsighted force that leveled entire sections of cities during the 1960s. This left the city with a veritable treasure trove of early buildings that are providing new uses today. "Unlike Atlanta, the lUXUry of Binningham is that it didn't grow in the 1960s, so the city has this wealth of architecture that few cities have," notes WorkPlay's primary deSigner, Neil Davis of Davis Architects in Birmingham. "1 don't think there's a facility like WorkPlay anywhere in the region." His challenge was to renovate the cavernous space, making it functional and inviting. The result is a one-of-a-kind place that's both dignified and fanciful, merging art into the day and nightlife of the city. Recording studio, movie sound stage, cabaret-style concert hall, bar and commercial offices all function under one roof. Based on the maxim that gives old buildings value for their context, the design features strong visual shapes, Crayola-colors and vistas. All of these elements are set against the industrial background of the original warehouse. Forms created include a curved, free-standing front wall, a rotunda lobby, a 50-foot-tall sound stage that features a suspended light grid, mezzanine offices, dressing rooms and other support spaces. "One of the themes that nms through the design is of motion and framed views, generated from our romance with film," explains Davis. "You can stand outside and see one color, then multiple colors behind the openings. Driving past, the building becomes animated in its own way. Inside we took a stage-set approach'vith little villages as part of the environment The building allows people to be creative. It's their own interpretation." Four brothers - Hugh, Alan, Randy and Blake Hunter - wanted a place to work and play. They wanted a versatile, incubator-like space to hatch music, film and other creative endeavors. "Here you can make a film or watch a film, record music live or listen to live music," says Alan. "Work here and rela.x, or rela.x here after work." After an extensive search for the right building, the Hunter brothers purchased the 1950s warehouse for $1 million. workPlay is a collaborative venture drawing on their expel1ise. Hugh worked as a commercial photographer. Randy was a musical recording artist. Alan's background includes acting and hosting television productions, and Blake handles the business side. "We were not able to find a good model to look at when we were thinking about what we wanted WorkPlay to be," Hugh recalls. "There are concepts that have some of the elements, but not all that WorkPlay has to offer. There are production facilities ,vith offices and a restaurant. There are music venues with a bar and recording studio. There is the House of Blues and the Hard Rock Cafe, but nothing with the depth of WorkPlay. Well, maybe Disney World." Hugh and Alan are the principals of Hunter Films Inc., a film development company operating out of WorkPlay. Other tenants include Sidewalk Moving Picture Festival, an independent film festival started four years ago to bring new films to a new audience. "WorkPlay is a space that inspires creativity and imagination," says Hugh. "We want to build excitement for what goes on here in Birmingham, without being pretentious. We hope that people sense the vibe that the name WorkPlay implies and know that there should be play in the work and vice-versa." Another challenge was keeping the various functions separate under one roof. Sound isolation and performance acoustics were primary concerns. Sound isolation was achieved several ways, such as cutting the floor slabs to lintit sound transfer and with the use of wall insulation and air-conditioning dampers. Walls, floors and ceiling surfaces were specially treated to provide the right acoustical environment in the music hall. In the 300-seat music hall and lounge, original steel grating was reshaped vertically to create a balcony. Acting as a screen for absorptive material, the grating offers functional, as well as aesthetic benefits. The original steel-frame building contains concrete-bearing walls, a wood roof deck, concrete floors and single-pane metal windows. Private versus public space drove many aspects of the layout. The lounge and music hall, for instance, are located at the "public" corner of the building for visibility, easy access and servicing. The recording studio, sound stage and offices are located in the "private" corner, out of sight from the patrons in the music hall and lounge. "This dichotomy was further reinforced by the fact that the facility is used both during the day and at night," Davis notes. The main lobby was the element used to bring public and private functions together. It was designed to serve as a hub for all types of visitors, with devices to guide both public and private guests." With 5,250 square feet of usable space, the sound stage is spacious enough to shoot feature film interiors, commercial spots or television series. The stage can also be used as a construction area and rehearsal facility for a musical group's pre-tour production. Adjacent to the stage is a large indoor loading bay, office space and a green room with makeup ntirrors and showers. A canteen offers performers a place to eat and relax, and it can be used to stage tabletop shoots and cooking shows. 1\vo recording studios are available, using the latest in studio design. Each studio is self-contained with its own isolation room. At the heart of the public space is the theatre, combining the latest in audio equipment and acoustics with state-of-the-art lighting and multi-level seating. Local, regional and national acts perform in an intimate setting where every seat is billed as "the best seat in the house." Entertainment lineups change regularly. An eclectic mix is offered during any given week and may include techno jazz, Persian musiC, magic and poetry readings. The theatre is also used for movie screenings, private parties and lectures. Vibrant colors and bold geometric shapes make a strong statement in the building's urban context, adding monumental scale and excitement to the city's commercial core. 23 Volume XIII, No. I Dressing rooms and a canteen where performers can eat and relax is part of the many amenities offered under the former warehouse's enormous roof. DesignAlabama 24 Udignity on a monumental scale, yet fun," is what Davis wants conveyed as visitors step into WorkPlay. The Hunters needed to attract capital, so the design had to appeal to bankers and investors. At the same time it needed to be an exciting place, an enormous canvas for creative output. "It needed to speak to both worlds, and I think the buildIng does that successfully," says Davis. "Fun and seliousness runs through the theme." At Davis Architects, part of the design approach is to search for the perfect solution to each project. "I'm very much into context, where the project is, what its environment is," Davis explains. Because of WorkPlay's urban context, "a little color in a bland environment went a long way," he adds. "If we were doing this project in the countryside or suburbia, it would have been very different. WorkPlay is succeeding in bringing people dovvutO\vTI. It's adding 24-hour vitality to the area. Other entel1ainment efforts have opened and closed since WorkPlay opened, so they're doing something right." Image and quality were a high priority, which adds credibility to Birmingham's revitalization, Davis continues. Adapting an existing building for reuse presents more challenges than designing a new buildIng, he believes. It means dealing \\ith both the existing structure and a design for the new faCility - and finding a way to balance these two needs in one coherent project. Finding new uses for Birmingham's old buildings will continue, Davis predicts. It shows a commitment to the city center, saves money, and, in this case, it would have been too expensive to recreate a warehouse backdrop. Communities often take pride in the success of adaptivereuse projects, and Birmingham is no exception. Just as Birmingham has made the transition from manufactllling to seflice, education and research, so will its downtown structures make transitions to new and exciting businesses, Hugh notes. "In the cOming years, this renaissance will consume older buildings and breathe life into our image as a community," says Hugh. "Aside from the mOre esoteric discussion of good and Karma involved in the reuse of older buildIngs, there is a cermin character in connecting the old with the new. If we can link what was good in our history with our future through adaptive reuse of buildings, then I believe there is a continuity of substance that cannot be achieved solely by building new." III Jessica Armstrong is a freelance writer based in Auburn. Two state~of-the-art recording studios, a spacious sound stage with the latest equipment and production space are part of WorkPJay's private spaces. Featuring strong forms and (alar, office space is as dynamic as other areas in the building. Designer~Profile Tra c Engineer Masters Transportation Panning SKIPPER CONSUL TINGTNC. by Eli z abe t h \f i a B row n Ideally, to accommodate the more than 75,000 vehicles that pass daily through the intersection of Highway 31 and Interstate 459 near River-chase Galleria in Hoover, the road infront of the mall should be a 10- to 12-lane passageway. But, in reality, widening the existing four lanes to a dozen would necessitate removing most of the businesses that line the busy shopping corridor; without the concentration of shopping cen-ters on either side of the highway, there would be no need to widen the street at all Traffic flow and access management are necessary elements in successful development of roadways and parking areas. Instead. the interstate interchange was modified to create an additional direct southern access from Highway 150 to the mall area giving the Galleria another major entrance or "front door." The modification was complete in time for the 2002 holiday season. and more than 20.000 motorists avoided the busy intersection during the high traffic crush. Today, residents of the upscale neighborhoods surrounding the Galleria continue to enjoy safe, convenient and steady access to and from their homes without the additional delay of stop signs or traffic lights. With the constant development of residential communities and the placement of additional businesses to accommodate increased population, traffic at the intersection had become so dense, back-ups onto 1-459 were creating safety hazards. In Alabama, says Darrell Skipper of Skipper Consulting Inc. in Birmingham, 99 percent of the motorists travel alone, and the congestion caused by the magnitude of private vehicles necessitates the need for creative and safe use of interstate highways, as well as city streets. It wasn't until the late 1960s and early 1970s that much thought was given to traffic engineering. "Until then," says Skipper, "the concern was on how signals worked and the placement of pavement markings." For more than 30 years, Skipper has been active in transportation planning, either with local government agencies or in the consulting industry. His experience with "retro-fitting" existing roadways has taught him that master plans for traffic flow and access management are necessary elements in successful development of roadways and parking areas. "You can't effectively talk about one without conSidering the other," says Skipper. "We have to be more global in our approach to 25 Volume XIII, No. I transportation planning," Skipper explains. Skipper Consulting Inc. has been involved "We must be ever so mindful of land use and in the construction of the Chrysler Electron-realize that some solutions impact other areas ics assembly plant in Huntsville and analyzed of development." the traffic pattern and signals for the Honda The first 200 feet of business property plant in Lincoln. Skipper developed com pre-usually holds the most value, Skipper says, hensive community transportation plans for and potential revenue depends on the quality Cullman County, Hoover, Trinity, Northport, of access. While some consumer goods are Gadsden, Anniston, Decatur, Madison, still transported by railway, the majoriry of Andalusia and Trussville, where the firm is movement is now by truck. Effective place- located and where Skipper and his wife, ment of industry, convenient use of interstate roadways, ease of access into industrial parks and the efficient use of parking areas all impact the success of specific businesses. Gayle, live. Active in the community, Skipper In the late 1960s and early 1970s, traffic engineering A graduate of Auburn University with extra study in transportation planning, Skipper worked for other companies until 1998 when he established his own firm to specialize in traffic engineering, transportation planning, parking studies and campus planning. A major portion of his work is devoted to the planning of governmental and institutional agencies and medical/educational facilities. His son, Scott Skipper, is now a partner, and his background in business finance enhances the service the firm presents to a broad range of clients. serves on the Trussville Development Board. became part of the transportation planning process. He is a native of Montgomery, where he studied the access management of Taylor Road and Chantilly Parkway, one of the most Significant of the new corridors in the rapidly developing eastern quadrant of the city. Other projects undertaken by the consulting company include special studies of the Auburn University shuttle system to determine redesign development of a parking plan for downtown Birmingham and a master parking plan for the North Carolina Baptist Hospital in Winston-Salem. For the campuses at the University of Alabama and UAB, the firm created master development plans. Preserving the capacity of the core of the infrastructure results in effective transportation planning, says Skipper. Making the most of what's available is his philosophy. g? Elizabeth Via Brown is a freelance writer based in Montgomery. / / *' 340' TO STop ~ -i::~~-~12" R~CP ~~~~~~~~ CHALKVJLLE MOUNTAIN ROAD Traffic signal plan DesignAlabama 26 DesignAlabamatU pdate Des . J""'i!I ..... Through OesignAlabama, an arts organization that works to increase awareness and value of the design disciplines, we have the unique opportunity to provide public awareness and education on the many ways that design is enhancing the quality of life and economic growth in our state. In partnership with the Alabama State Council on the Arts, which fostered the creation of OesignAlabama in 1987 as an extension of their community design program, we are: Educating Alabama's public, private and governmental sectors by • Participating in workshops and conferences that are consistent with our goals, such as the League of Municipalities Annual Conference, where we regularly sponsor panel discussions on community design issues. • Encouraging the involvement of our government officials in design-related programs like the Mayors Institute for City Design. • Providing educational resources such as our touring exhibit, "Design Makes a Difference," which illustrates inventive approaches to defining our communities. Demonstrating models of good design by • Promoting the efforts 01 other community design organizations like Your Town, Main Street and the Alabama Preservation Alliance, as well as university design programs including the work of the urban and rural design studios. • Collaborating on community-based design projects like the award-winning DESIGNhabitat initiative - a project we undertook in partnership with Auburn University and the Alabama Association 01 Habitat Affiliates to develop new housing designs lor Habitat lor Humanity in our state that reflect the culture and context of Alabama, respond to the climate 01 the region and redefine affordable as a life-ol-the-home concern. Alabama S~te Council on the Arts As part of our educational programming, DesignAlabama partici~ pated in the Alabama league of Municipallties conference held in Huntsvi!Je on April 28-29. In partnership with the Alabama State Council on the Arts, we sponsored both our touring exhibit, DesignA!abama has also had great success with the which was displayed in the convention hal!, and a discussion panel on the many ways that design makes a difference in our communities. Panel participants included Jim Byard, mayor of Prattville; Cathy Back, director of Gadsden's Main Street orga-nization, Deborah McGill, executive director of the Jefferson County Economic and Industrial Development Authority; and Neil Davis, prinCipal of Davis Architects in Birmingham. In 2003, teaching the design arts will become a requirement 01 the new curriculum in the Alabama State Arts Education Plan. In order to assist teachers with this addition, DesignAlabama will partner with the Alabama Alliance for Arts Education to sponsor a one-day teachers workshop based on the nationally recognized design arts program "Design and Build a Box City." It will be held at the Alabama School of Fine Arts in Birmingham on July 21. 2003. tour of the "Design Makes a Difference" exhibit. Along with the attention it garnered at the Alabama League of Municipalities Annual Conference, it has been well received by the citizens of Montgomery, Greenville, Birmingham and Gadsden. It was installed at the Conference Center in Mobile through May 15. JL.d~ ~M boX:- oJ Endorsed by the Kennedy Center, Box City is an innovative educa- Alabama Course of Study: Arts Education and offers tional program designed to teach children of all ages about the opportunities for students of all learning styles to par-style and structure of architecture, the concepts of community ticipate successfully in a classroom venture. Best of planning and the value of being a responsible citizen. With a all, Box City encourages students to think about their hands-on approach to community planning and design principles, own community today and to dream about what it the curriculum allows students to make their own buildings from cardboard boxes and then create their own communities by placing the boxes on a base plan. At the same time, they learn how geography, economics, ecology, history and cultures have affected the development of their community. The context of the program also allows for learning in group cooperation, writing, mathematics and spatial relationships. Additionally, the program incorporates the across-the-curriculum requirements of the could become tomorrow. 27 Volume XIII. No. I Now in the second phase of development, the DESIGNhabitat initiative has been a wonderful opportunity to develop new ways of thinking about simple, decent homes for our state's low* income families. And just as important, it has been a service learning experience for the students involved with the process, instilling in them a sense of social responsibility and engagement with underserved communities. In January the completed project report was published and released with the generous assistance of The Home Depot. Currently two houses of this design have been bUiit, and a third is under construction, putting us weI! on our way to achieving the goal of 50 houses over the next four years. from a broad range of disciplines and expertise - architects, builders, interior designers, planners and federal government officials - revie\r'Jed, evaluated and ranked the entries in the decision-making process. According to Secretary of HUD Me! Martinez, "the department was very pleased by both the number of entries and the high quality of affordable housing represented by these projects." To assist with the continued development of the The project has also received national recognition trom the U.S. DES!GNhabitat program, DesignAlabama hosted a &mid f/inSOll, projessor ojIJrciJifc(/lIreat :1MIII1I Ullitt1~'i/)'; !Vlml Sad!:. execufiw din-c!()f oj D&"tWlIlfabama: [{lid rum!!! .>'!cC(/uk,; «Ci..'CUlli't din-dol" o/4Jdmllltl tls:ioda!fon oj Habiklf J.jfilitl/l'S; odebm/e tbe DfSIG.·\'lxlbitrll tlltllrd !i..l'th HI/bilatjor Humal/ify joul)(kr .1fil/tlrd Fliller (llfbe American Buildl..1· m/'{/rds a'll/mony ill Las ~'i::';ilS Department of Housing and Urban Development as a silver award winner in the HUD Secretary's Award for Excellence section of silent auction at the Southern Progress corporate offices in Birmingham on April 25. Dubbed "Houses the "Best in American living Awards" competition. This presti- for Habitat," the auction included one-of-a-kind gious award program has been sponsored by HUD, the National birdhouses designed by both Auburn University Association of Home Builders (NAHB) and Professional Builder architecture students and professional designers magazine for the past six years. A panel of distinguished judges throughout the state. Communicating the value of good design by • Publishing a biannual journal for design in Alabama. • Appearing regularly on Alabama Public Radio programs. • Supporting the community design grant and fellowship programs available through our state arts council, which assists communities like Valley, Ala. The town of 8,000 citizens is trying to preserve its unique history as a textile mill town, while establishing avenues for future progress. Design!\!8q3rra ," , .. ,,0 IOn" >G' ''"0. ,~ ""a: From our historic rural communities to our flourishing urban centers, II! design touches the lives of more than tOn citizens DesignAlabama 28 in communities across Alabama, and it is this vast impact that gives our mission for public design awareness and education its substance. In summary, DesignAlabama works to help others understand that good design translates into economic growth which ultimately affects the quality of life lor us all. This year, more than ever, we need your assistance to com- TOG E THE R WE CAN MAKE A DIFFERENCE plete this valuable. community-based programming. Sponsorship of DesignAlabama demonstrates your support for statewide design awareness in building quality 01 life in your community and in Alabama. As a DesignAlabama sponsor, you will receive multiple copies of our publications and prominent recognition on each issue of the DesignAlabama journal. You will also be kept up to date on progressive development taking place throughout the state. will have opportunities to learn more about the design disciplines and to participate in the exploration of community design issues. For information on the four levels of our sponsorship program and their full benefits. please contact DesignAlabama at 334-353-5081 or designalabama@arts.state.al.us .• Birmingham Ad Fed Awards In March, the Birmingham Advertising Federation presented its ADDY" awards selected by four distinguished judges from Indiana, Maryland, Virginia and Iowa. Among the awards were 30 gold ADDYs, four Special Judges' Awards and two Best of Shows. Winning golds were: Perry, Harper & Perry Communications (7), Intermark Group Inc. (5), 02 Ideas (4), WABM/WTTO (2), Sidewalk Moving Picture Feslivallnc.(2), Means Advertising Inc., Production Plus, Hare Advertising, Elite Print Group, Open Creative Group, Southern Progress Corp., al.com, IIAB Creative & Marketing Group, Luckie & Co. and Billy Brown Photography Inc. The Special Judges' Awards were presented for: Creative Direction - 02 Ideas, Photography - Billy Brown Photography Inc., Writing - Luckie & Co. and Videography - VRA. 02 Ideas won Best of Show/Print and Perry, Harper & Perry Communications garnered Best of Show/Electronic. At the 43rd annual Montgomery Advertising Federation ADDye Awards ceremony held in February, 15 gold ADDYs were among the awards presented. LWT Communications garnered seven including two Best of Shows (for under $5,000 and more than $ 5,000) and Graphic Designer of the Year - Camille Leonard. Copperwing Design earned four golds, Cunningham Group two and LWT/KBK New Media and dti.tsu one each. Troy State students David Brown and W. Blake Branch won the MAF Student Achievement awards for print and interactive media. A silver award was given to DesignAlabama for the Fall 2002 journai "Design Makes a Difference" Left to fiQhi. lOp to bottom: Perry, Harper & Perry Communications Goid ADDY(TV 02 Ideas 8<'...$t of Show/Print, Special Judges" Award for Creative Direction. Gold ADDY/Magazine Ad & Billboard Open Creative Group Gold ADOY/Magaziile Ad Campaign 02 Ideas Goid ADDY/LogO (Hand in Paw Artimal Therapy for Hospita!ized Chiidreil) Intermark Group Special Jutlges' Awaro jor Art Direction Sidewalk Moving Picture Festival Gold ADDY/Poster & Cataiog Details+of Interest A w A R s 29 Volume XIII, No. I Designer Natalie Chanin of Project Alabama (DA, Fall 2002) won a $20,000 award from the Ecco Domani Fashion Foundation to preview her clothing line in New York during Fashion Week this past February. Known for her hand-stitched, high-fashion T-shirts, Chanin chose to present her collection to the public in a bowling alley. Along with the elaborately embroidered, recycled T-shirt tops that sell for as much as $3,000 in London, Paris and New York, her line now features pants, skirts, outerwear and handbags. The designer, whose business is based in Florence and uses contract seamstresses from the surrounding area, was one of five award winners chosen by the EDFF. The foundation established by the Italian winery Ecco Domani helps young designers show their collections in New York during Fashion Week. Auburn University students placed third and Tuskegee University students 11th out of the 14 universities chosen to participate in the U.S. Department of Energy's Solar Decathlon national competition. The teams were judged on the design and energy performance of their houses, as well as the ability to meet real-world energy demands in 10 contests: design and livability plans and presentation, graphics and communication, interior comfort, refrigeration, hot water, energy balance, lighting, operating a home business and transportation with an electric-powered car. Students raised the money to cover costs, designed and built the houses, then disassembled them for transporting to Washington, D.C., where they were reassembled for judging. Auburn's entry received a top mark in energy balance and Tuskegee's entry scored high in operating a home business. The University of Colorado in Boulder came in first and the University of Virginia second. After the competition, Home and Garden Television presented a segment on the Decathlon highlighting technology presented by the universities involved. Additionally, the Do-it-Yourself Network ran a series of programs showing viewers how to adapt ideas presented at the Decathlon to their own environmentally friendly homes. AU's Decathion Solar Home DeoiynAlabama 30 Rllral Stlldio Plays Ball Auburn University's Rural Studio has received a $25,000 grant from the Basebal! Tomorrow Fund to design and buiid a playing field and buy new baseball equipment for the Newbern, Ala., Little League team. This is not the Studio's first baseball-related project: In 2001 the Studio designed and built an innovative backstop in the community for the Newbern Baseball Club (DA, Fall 2002). Four fifth-year architecture thesis students - Julie Hay of Huntsville; Jason Hunsucker of Jeffersonville, Ind.; Patrick Nelson of Huntsville; and Jermaine Washington of Pass Christian, Miss., will complete the baseball field project already in progress. The New York-based organization promotes and enhances the growth of baseball among youth throughout the world. Major League Baseball and the Major League Baseball Players Association developed the program as a collaborative effort to ensure the future of baseball. Trail Promotes Walking for Health The new public walking trail at the Pineapple Community Center in Wilcox County is a model of collaborative success. Spearheaded by Partners in Progress, a local community-based organization, the trail includes landscaping, tables, benches and mile markers. The project was funded by a grant from the Robert B. Wood Johnson Foundation as a health initiative for women in rural communities. The University of Alabama in Birmingham helped with the grant writing. An additional grant from the ALATOM Resource Conservation and Development Area is designated for further landscaping and lighting. The embodiment of "community health in action," the trail promotes health and fitness for rural residents with a scenic and safe paved walkway in the hilly terrain surrounding the center. Compete The Southern Growth Policies Board released a new tool kit to help communities understand the knowledge economy and how new economic forces affect quality of life and economic development. "Seeing the Future: The Knowledge Economy" is a selfguided tool kit designed to stimulate discussion among community groups of any size or background - from economic development councils to public officials and city planners to civic and service clubs - by providing information on how technology and innovation, globalization, the work force and community affect economic development. The tool kit contains a moderator's script; a video that introduces the basiC principles of the knowledge economy; interactive exercises to stimulate critical thinking and community planning; comprehensive resource materials including briefing books on globalization, technology and innovation, the work force and community; ideas for taking action; real-world success stories and sources for further research. "Seeing the Future" is available for $50. For more information visit the Southern Growth Policies Board Web site at http://www.southern.org/. 2003 Fashion Design Competition On November 15 at 7 p.m, the second annual Southeastern Fashion Design Competition will take place at the downtown Huntsville Hilton. Aspiring fashion designers, along with students studying fashion design, will compete for the title "Designer of the Year 2003/04" for the Southeast region, media exposure and an array of prizes. Contestants will present one design for each of the following categories: ready-to-wear, haute couture, avant-garde, evening and bridal. Deadline for entry is September 30th. Please contact event organizer Lejeune for information on the competition by calling 256-539-0001 or visiting the Web site at wvlW.lejeuneproductions.com. Designer Treehollses The Treemendous Treehouse exhibit at the Huntsville Botanical Gardens wili feature fanciful, kid-sized, tree-friendly treehouses by local designers. Architects, landscape architects and designer/ builders submitted design entries earlier this year from which eight Treemendous Treehouses were selected for installation as a garden fundraiser. Among those contributing are: Ray Townsley & Associates, JH Partners Architecture & Interiors, Fuqua Osborn Architects, Crow and Associates and Carol Lambdin, ASLA. Kids of all ages will enjoy "The Garden Fairy" treehouse by JH Architects. The fairy towers over a platform on which one can stand and experience her scale, mass & proportions. Her torso is formed by stained glass clerestory windows, creating a medley of colors that dance and play when viewed from below. The concept of the tree as shelter but not as the traditional support for lofty perches underpins "Tree Thing" by Townsley and Associates. The hideaway embraces the tree with natural hexagonal form and rises with tree-like structure. Mobiles and wind chimes suggest blossoms and wind sounds from real trees. Other treehouse exhibits are "Leafy Lair," "Harvey's House," "The Street of the Lifted Lorax," "The Fabulous Flying Fortress," "AREA 51 - To Infinity and Beyond!" and "The Pine Cone Zone." The Huntsville Times-sponsored installations may be viewed Monday - Saturday, 9 a.m. - 8 p.m. and Sunday 1 - 8 p.m. from May 23 through October 30 at the Huntsville Botanical Gardens. Vulcan Park Renovation Reflects Its WPA Origins Nimrod Long & Associates of Birmingham is currently working with Amaze Design of Boston and HKW Architects, also of Birmingham, on the renovation of Vulcan Park The project includes restoration of Vulcan, the world's largest cast iron statue, preservation of the WPA tower, a new visitor center and rehabilitation of the surrounding historic park, The new park will remain faithful to the character of the original WPA park, Architectural elements and heavy plantings will be removed from the area directly around the tower and Vulcan statue, re-establishing its importance within the park setting, The location of the original cascade fountain wiil be expressed on the south slope below the tower, as w!!1 the slope terracing, Important views will be selectively cleared to open vistas of the city and Jones Valley, Site materials will reflect a documented history of use in the original park or at Birmingham sites of similar use contemporary with the 1938 park, Remains of original WPA stone retaining walls, steps and terraces will be stabilized, preserved and returned to use in the park, Material selection, design detailing and attention to spatial relationships will bui!d a park that is well tied to its 1938 origins while fulfilling the needs of a 21st century community, AUFA Awards Nominations The Alabama Urban Forestry Association is soliciting nominations for its annual awards program, The non-profit organization, established in 1989, Alabama Urban Forestry Association works to maintain, protect and preserve community forests throughout the state, The AUFA awards program seeks to honor those who have contributed significantly to improvement of the environment of urban forests found in their communities and the state, Categories for nomination are: individuals, businesses, civic organizations, local governmenVpubiic oHicials, educational, Alabarna Tree Cities, The Lifetime Achievement Award and the Aiabama Power/AUFA Tree Planting Award, Nominations must be postmarked by August 29,2003. Contact the Alabama Urban Forestry Association at P,O, Box 549120, Birmingham, AL 35254, to receive a forrn, Award recipients will be recognized at the AUFA 19th Annual Convention in Prattville, November 5-7,2003. Vulcan Park Site Plan Interpretative Stations: o Entry Plaza @ Geology @ Natural Environment o Birmingham Views @ Vulcan @WPAStory @ Birmingham Mineral Railroad @ Lone Pine Mine o Vulcan Plaza N l' Historic All Landmarks To Be Renovated Davis Architects of Birrningham will provide restoration and renovation design services for three historiC buildings at Auburn University. The structures, buil! in the late 1880s, include Samford Hall, Langdon Hall and Langdon Hall Annex. Current plans call for the complete restoration of Sarnford Hall into an upper administrative complex - including the president's oHice suite - with Langdon Hall and its annex serving related administrative functions, The restoration and renovation work will be historically sensitive and include removal of non-historiC items added over the years, such as fire escapes and alum inurn windows, Davis Architects is joined by Atlanta's office of Jack Pyburn as preservation architect and TVS Interiors serving as lead interior designer. The schedule for the project has not yet been finalized, but work is expected to occur over the next sever��al years, climaxing in 2006 to celebrate Auburn University's 150th anniversary, AU's Samford Hall Visitor Experience To Be Enhanced at Historic Sloss Furnaces Following a master plan developed by HKW Associates for Sloss Furnaces, a National Historic Landmark in Birmingham, the architectural firm is now at work deSigning site improvements and the visitor experience, The project includes constructing the Visitor Center/Museum at the west end of the site, near the confluence of the railroad lines, By doing this, the visitor will be betler able to follow the process of converting the raw materials of iron are, limestone and coke 'Into iron, In addHion, this location creates a new access point to the site less impacted by trains that sometimes block the entrances, Visitors will now enter the site near the cooling pond, with a great view of the site as they approach, and can watch metal artists work in the foundry from a protected viewing area, The Birmingham firm is currently developing the conceptual drawings for the Visitor Center/Museum and has selected Van Sickle & Rolleri of Medford, N,J, as exhibit designer, Mark Coyle is HKW project manager, Jeff Slaton is intern architect and Chris Green designs and coordinates environmental graphics, Wanted: Future Designers p Auburn University'S Industrial Design Workshop for 2003 will be held June 22-27 on the Auburn campus, The program for young people interested in a design career will cover basic design fundamentals and progress to more advanced industrial design concepts, Participants will be taught by industrial design faculty and staH and have studio space plus access to photo, computer, wood and piastic fabrication labs, Included in the $495 cost is a five-night stay on campus, all meals, instruction and organized social activities, Scholarships or financial assistance may be available through schools, art associations or civic organizations, Registration is due before June 13. For information, contact the department office at 334-844-2364 or visit the Web site at wwwauburn,edu/outreach/idi. A AU Des:,gn Camp Partic',parrls 31 Volume XIII No, I Desi nAlabama Volume XIII, Issue I PUBLIC DESIGN AWARENESS AND EDUCATION DesignAlabama Inc. works to increase awareness and value of the design disciplines (~ stop sign is a gift that injluence our environment. We believe that the quality of life and for you to learn that economic growth of this state are enhanced through attention to and moving in the same investment in good design. direction won't take you DES I G N I N G FOR I N D U S TRY any place new." ((Great discoveries Alabama Council AlA ((The grandest of all laws is . - Rex Steven Sikes and zmprovements the law ofprogressive invariably involve the cooperation of development. Under it, in the many minds. )) wide sweep of things, men - Alexander Graham Bell grow wiser as they grow olde'0 and societies better. " - Christian Nevell Bovee Alabama Architectural Foundation GRAHAM FOUNDATION This publication was made possible through funding by the contributors listed above. For additional information about DeslgnAlabama, please call (334) 353·5081. |
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